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Samsarah Practices on Affiliates in the Shopee Marketplace: Islamic Economic Law Perspective

Samarah: Jurnal Hukum Keluarga dan Hukum Islam · Vol. 10 No. 2 (2026) · hlm. 810–830

DOI
10.22373/sjhk.v10.i2.32055
ISSN
2549-3167, 2549-3132
Terbit
2026-06-16
Penerbit
Islamic Family Law Department, Sharia and Law Faculty, Universitas Islam Negeri Ar-Raniry
Bahasa
eng
Lisensi
creativecommons.org/licenses/by-sa/4.0

Abstrak

This study aims to analyze affiliate marketing practices on the Shopee platform from an Islamic economic law perspective, particularly regarding the samsarah (intermediary) contract and percentage-based commissions. This research uses a normative legal methodology from an Islamic economic perspective, presented descriptively. Islamic economic legal theory is used as an analytical instrument to examine the practice of samsarah affiliate marketing in the e-commerce platform Shopee. The results of the study show that from an Islamic legal perspective, affiliate marketing practices on Shopee can be categorized as a valid samsarah contract, by fulfilling two main requirements: clarity of the contract and clarity of the commission. Clarity of the contract relates to the transparency of the type of transaction and the compensation received by the affiliated party. In this case, a percentage-based commission system is acceptable as long as there is no uncertainty (gharar) that would be detrimental to any party. Although some scholars permit percentage-based commissions with an uncertain nominal value, the majority of scholars emphasize the importance of clarity on the commission value that must be agreed upon beforehand so that the transaction remains valid under Islamic economy law. This mechanism aligns with the concept of ittihadul majlis, where agreements and explanations of commissions between merchants and affiliate marketers take place within a clear timeframe, both through platforms and digital communication channels, thus ensuring that the agreement is in line with Islamic economic principles.

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  • Tanjungpura University
  • State University of Medan
  • Politeknik Pertanian Negeri Pangkajene Kepulauan
  • Afiliasi tidak diketahui
  • Organisasi berbeda
  • Organisasi sama
  • Afiliasi tidak diketahui
  • Garis lebih tebal = lebih banyak artikel bersama · lingkaran lebih besar = lebih banyak artikel
Tampilkan sebagai tabel
Rekan penulisOrganisasiArtikel bersama
Dwi Marisa MidyantiTanjungpura University2
Hafizhah Insani MidyantiAfiliasi tidak diketahui2
La Onu La OlaAfiliasi tidak diketahui1
Utama K. PangerangAfiliasi tidak diketahui1
Fauziah Khairani LubisState University of Medan1
Andi Lukman IrwanAfiliasi tidak diketahui1
Nurlinah NurlinahAfiliasi tidak diketahui1
Al MusannaAfiliasi tidak diketahui1
Andi SantiAfiliasi tidak diketahui1
Hamidin RasuluAfiliasi tidak diketahui1
Janiah HusenAfiliasi tidak diketahui1
Angela WulansariAfiliasi tidak diketahui1
Ikrima M. Mustafa MustafaAfiliasi tidak diketahui1
Asep NurhikmatAfiliasi tidak diketahui1
Nancy KiayAfiliasi tidak diketahui1
Nurjanna AlbaarAfiliasi tidak diketahui1
Mila FatmawatiAfiliasi tidak diketahui1
Nabel Ahmed A MansourAfiliasi tidak diketahui1
Tirta WiryaAfiliasi tidak diketahui1
Gando SariAfiliasi tidak diketahui1
Nursama HeruAfiliasi tidak diketahui1
Resa Wantika UtamiAfiliasi tidak diketahui1
Burhan DjamaluddinAfiliasi tidak diketahui1
Nurlailah NurlailahAfiliasi tidak diketahui1
Ahmad ZamzamyAfiliasi tidak diketahui1
Ika Kana TrisnawatiAfiliasi tidak diketahui1
Maisarah MaisarahAfiliasi tidak diketahui1
Musrizal MusrizalAfiliasi tidak diketahui1
Soraya devyAfiliasi tidak diketahui1
Selamat ArigaAfiliasi tidak diketahui1
Muhammad Aslam AhmadAfiliasi tidak diketahui1
Mumtazinur Buchary BudimanAfiliasi tidak diketahui1
Yenny Sri WahyuniAfiliasi tidak diketahui1
Ilyas IlyasPoliteknik Pertanian Negeri Pangkajene Kepulauan1
Faisal A.RaniAfiliasi tidak diketahui1

Afiliasi berasal dari OpenAlex; metadata OAI-PMH jurnal tidak memuatnya. Penulis tanpa ID OpenAlex dicocokkan berdasarkan nama, sehingga dua orang bisa tergabung atau satu orang bisa terpisah.

Sumber metadata: OAI-PMH (metadata jurnal) https://jurnal.ar-raniry.ac.id/index.php/samarah/oai, pertama di-harvest 7 Nov 2026, terakhir terlihat 7 Nov 2026.
Metadata asli (oai_dc)
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	<dc:title xml:lang="en">Samsarah Practices on Affiliates in the Shopee Marketplace: Islamic Economic Law Perspective</dc:title>
	<dc:creator xml:lang="en">Bahri, Syamsul</dc:creator>
	<dc:creator xml:lang="en">Busrah, Busrah</dc:creator>
	<dc:creator xml:lang="en">Izzah, Ibnu</dc:creator>
	<dc:creator xml:lang="en">Muis, Musrini</dc:creator>
	<dc:creator xml:lang="en">Halilullah, Muhammad</dc:creator>
	<dc:subject xml:lang="en">Samsarah</dc:subject>
	<dc:subject xml:lang="en">affiliate marketing</dc:subject>
	<dc:subject xml:lang="en">shopee</dc:subject>
	<dc:subject xml:lang="en">e-commerce</dc:subject>
	<dc:description xml:lang="en">This study aims to analyze affiliate marketing practices on the Shopee platform from an Islamic economic law perspective, particularly regarding the samsarah (intermediary) contract and percentage-based commissions. This research uses a normative legal methodology from an Islamic economic perspective, presented descriptively. Islamic economic legal theory is used as an analytical instrument to examine the practice of samsarah affiliate marketing in the e-commerce platform Shopee. The results of the study show that from an Islamic legal perspective, affiliate marketing practices on Shopee can be categorized as a valid samsarah contract, by fulfilling two main requirements: clarity of the contract and clarity of the commission. Clarity of the contract relates to the transparency of the type of transaction and the compensation received by the affiliated party. In this case, a percentage-based commission system is acceptable as long as there is no uncertainty (gharar) that would be detrimental to any party. Although some scholars permit percentage-based commissions with an uncertain nominal value, the majority of scholars emphasize the importance of clarity on the commission value that must be agreed upon beforehand so that the transaction remains valid under Islamic economy law. This mechanism aligns with the concept of ittihadul majlis, where agreements and explanations of commissions between merchants and affiliate marketers take place within a clear timeframe, both through platforms and digital communication channels, thus ensuring that the agreement is in line with Islamic economic principles.</dc:description>
	<dc:publisher xml:lang="en">Islamic Family Law Department, Sharia and Law Faculty, Universitas Islam Negeri Ar-Raniry</dc:publisher>
	<dc:date>2026-06-16</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://jurnal.ar-raniry.ac.id/index.php/samarah/article/view/32055</dc:identifier>
	<dc:identifier>10.22373/sjhk.v10.i2.32055</dc:identifier>
	<dc:source xml:lang="en">Samarah: Jurnal Hukum Keluarga dan Hukum Islam; Vol. 10 No. 2 (2026): Samarah: Jurnal Hukum Keluarga dan Hukum Islam; 810-830</dc:source>
	<dc:source>2549-3167</dc:source>
	<dc:source>2549-3132</dc:source>
	<dc:source>10.22373/xjp95t90</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://jurnal.ar-raniry.ac.id/index.php/samarah/article/view/32055/pdf</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2026 Syamsul Bahri, Busrah Busrah, Ibnu Izzah, Musrini Muis, and Muhammad Halilullah</dc:rights>
	<dc:rights xml:lang="en">http://creativecommons.org/licenses/by-sa/4.0</dc:rights>
</oai_dc:dc>