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The politics of religious commodification: Representation of power in the Cikande halal industrial zone

Jurnal Iman dan Spiritualitas · Vol. 6 No. 1 (2026) · hlm. 75–88

DOI
10.15575/jis.v6i1.52367
ISSN
2775-4596
Terbit
2026-01-05
Penerbit
UIN Sunan Gunung Djati Bandung
Bahasa
eng
Lisensi
creativecommons.org/licenses/by-sa/4.0

Abstrak

This study analyzes the Banten Provincial Government's halal discourse in press releases, social media, and Cikande Halal Industrial Zone (KIHC) promotions (2019–2024) using Norman Fairclough’s Critical Discourse Analysis (CDA). Findings reveal halal discourse as a power apparatus that commodifies religion, blending religious lexicon (“halal,” “shariah,” “blessing”) with economic metaphors (“global hub,” “qiblat”) to legitimize industrial modernity. At textual and discursive levels, the state circulates narratives via institutional channels, fostering inevitability around halal industrialization and replacing coercion with persuasion. Socially, it forges a state-religion-capital triad, yielding “dual legitimacy”—moral via religious symbols, economic via investment promises—while crafting market-oriented pious consumers, sidelining justice, labor, and ecology. The study advances scholarship on religious commodification, state hegemony, and halal political economy, portraying halal discourse as governmentality merging morality and markets in Indonesia.

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  • Sunan Gunung Djati State Islamic University Bandung
  • Sultan Ageng Tirtayasa University
  • Ministry of Religious Affairs
  • Victoria University
  • RMIT University
  • University of Birmingham
  • Organisasi berbeda
  • Organisasi sama
  • Afiliasi tidak diketahui
  • Garis lebih tebal = lebih banyak artikel bersama · lingkaran lebih besar = lebih banyak artikel
Tampilkan sebagai tabel
Rekan penulisOrganisasiArtikel bersama
Dedi HerdianaSunan Gunung Djati State Islamic University Bandung2
Iman MukhromanSultan Ageng Tirtayasa University2
Tata SukayatSunan Gunung Djati State Islamic University Bandung2
Efendi RahmatMinistry of Religious Affairs1
M Taufiq RahmanSunan Gunung Djati State Islamic University Bandung1
Neirna Yayah DaryatiSunan Gunung Djati State Islamic University Bandung1
Kadar NurjamanSunan Gunung Djati State Islamic University Bandung1
Siti Sinta FauziahSunan Gunung Djati State Islamic University Bandung1
Maudi NurhadiasariSunan Gunung Djati State Islamic University Bandung1
Dindin SolahudinSunan Gunung Djati State Islamic University Bandung1
Asri Fitria DwiyantiSunan Gunung Djati State Islamic University Bandung1
Luk-luk Atin MarfuahSunan Gunung Djati State Islamic University Bandung1
Puspa Tresna WinantiSunan Gunung Djati State Islamic University Bandung1
Irma NuraeniSunan Gunung Djati State Islamic University Bandung1
Rohmanur AzizSunan Gunung Djati State Islamic University Bandung1
Ali AzisSunan Gunung Djati State Islamic University Bandung1
Yuliana Qurrota ‘AyunSunan Gunung Djati State Islamic University Bandung1
Istiqomah Bekthi UtamiSunan Gunung Djati State Islamic University Bandung1
Ali AzizSunan Gunung Djati State Islamic University Bandung1
Imas MasropahSunan Gunung Djati State Islamic University Bandung1
Rijaludin NugrahaSunan Gunung Djati State Islamic University Bandung1
Zam ZamSunan Gunung Djati State Islamic University Bandung1
Paryati ParyatiSunan Gunung Djati State Islamic University Bandung1
Mega PutriSunan Gunung Djati State Islamic University Bandung1
Ela NurhayatiVictoria University1
Aya OnoRMIT University1
Paul Salahuddin ArmstrongUniversity of Birmingham1

Afiliasi berasal dari OpenAlex; metadata OAI-PMH jurnal tidak memuatnya. Penulis tanpa ID OpenAlex dicocokkan berdasarkan nama, sehingga dua orang bisa tergabung atau satu orang bisa terpisah.

Sumber metadata: OAI-PMH (metadata jurnal) https://journal.uinsgd.ac.id/index.php/jis/oai, pertama di-harvest 7 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc) 
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	<dc:title xml:lang="en-US">The politics of religious commodification: Representation of power in the Cikande halal industrial zone</dc:title>
	<dc:creator>Ahmad, Ikhsan</dc:creator>
	<dc:creator>Sahid, Asep Abdul</dc:creator>
	<dc:creator>Safei, Agus Ahmad</dc:creator>
	<dc:subject xml:lang="en-US">Capitalism</dc:subject>
	<dc:subject xml:lang="en-US">critical discourse analysis</dc:subject>
	<dc:subject xml:lang="en-US">halal industry</dc:subject>
	<dc:subject xml:lang="en-US">political economy</dc:subject>
	<dc:subject xml:lang="en-US">religious commodification</dc:subject>
	<dc:description xml:lang="en-US">This study analyzes the Banten Provincial Government's halal discourse in press releases, social media, and Cikande Halal Industrial Zone (KIHC) promotions (2019–2024) using Norman Fairclough’s Critical Discourse Analysis (CDA). Findings reveal halal discourse as a power apparatus that commodifies religion, blending religious lexicon (“halal,” “shariah,” “blessing”) with economic metaphors (“global hub,” “qiblat”) to legitimize industrial modernity. At textual and discursive levels, the state circulates narratives via institutional channels, fostering inevitability around halal industrialization and replacing coercion with persuasion. Socially, it forges a state-religion-capital triad, yielding “dual legitimacy”—moral via religious symbols, economic via investment promises—while crafting market-oriented pious consumers, sidelining justice, labor, and ecology. The study advances scholarship on religious commodification, state hegemony, and halal political economy, portraying halal discourse as governmentality merging morality and markets in Indonesia.</dc:description>
	<dc:publisher xml:lang="en-US">UIN Sunan Gunung Djati Bandung</dc:publisher>
	<dc:date>2026-01-05</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://journal.uinsgd.ac.id/index.php/jis/article/view/52367</dc:identifier>
	<dc:identifier>10.15575/jis.v6i1.52367</dc:identifier>
	<dc:source xml:lang="en-US">Jurnal Iman dan Spiritualitas; Vol. 6 No. 1 (2026): Jurnal Iman dan Spiritualitas; 75-88</dc:source>
	<dc:source>2775-4596</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://journal.uinsgd.ac.id/index.php/jis/article/view/52367/15930</dc:relation>
	<dc:rights xml:lang="en-US">Copyright (c) 2026 Ikhsan Ahmad, Asep Abdul Sahid, Agus Ahmad Safei</dc:rights>
	<dc:rights xml:lang="en-US">https://creativecommons.org/licenses/by-sa/4.0</dc:rights>
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