Melola Discovery

← Melola Discovery

Akses terbuka Jurnal

Educational Service Promotion and Enrollment Interestin Aceh’s Islamic Higher Education

Jurnal Ilmiah Peuradeun · Vol. 14 No. 3 (2026) · hlm. 1779–1802

DOI
10.26811/peuradeun.v14i3.1577
ISSN
2443-2067, 2338-8617
Terbit
2026-09-30
Penerbit
SCAD Independent
Bahasa
eng
Lisensi
creativecommons.org/licenses/by-sa/4.0

Abstrak

This study examines the influence of transformational leadership, personal motivation, and educational service promotion on prospective students’ enrollment interest in Islamic higher education institutions in Aceh, Indonesia. Using a quantitative approach, data were collected from 1,230 respondents selected through random sampling across five districts in Aceh Province. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test direct and indirect relationships among the variables. The findings reveal that transformational leadership significantly influences personal motivation and educational service promotion, both of which positively affect students’ enrollment interest. Educational service promotion was also found to mediate the relationship between transformational leadership and enrollment decisions significantly. Furthermore, the study demonstrates that local cultural values, religious commitment, and digital communication strategies contribute substantially to increasing the attractiveness of Islamic higher education institutions. The findings extend transformational leadership theory by emphasizing the integration of leadership practices, motivational factors, and culturally responsive promotional strategies within a distinctive socio-religious context. Practically, the study offers strategic insights for policymakers and institutional leaders seeking to strengthen institutional competitiveness through adaptive leadership, technology-based promotion, and community engagement.

Kata kunci

Jaringan kolaborasi para penulis

40 penulis · 86 tautan kepenulisan bersama · 11 lintas organisasi · menampilkan 40 yang paling banyak terhubung

Arahkan kursor atau ketuk sebuah nama untuk menyorot rekan penulisnya. Klik dua kali untuk membuka halaman penulis.

  • Universitas Halu Oleo
  • Institut Agama Islam Negeri Kendari
  • Sultan Idris Education University
  • State University of Makassar
  • Hasanuddin University
  • State University of Semarang
  • Afiliasi tidak diketahui
  • Organisasi berbeda
  • Organisasi sama
  • Afiliasi tidak diketahui
  • Garis lebih tebal = lebih banyak artikel bersama · lingkaran lebih besar = lebih banyak artikel
Tampilkan sebagai tabel
Rekan penulisOrganisasiArtikel bersama
Muhammad BasriState University of Makassar3
Arifin UthaUniversitas Halu Oleo2
Adris Ade PutraAfiliasi tidak diketahui2
La Ode Muh. MagribiAfiliasi tidak diketahui2
Muhammad Fajar PerkasaAfiliasi tidak diketahui2
Abdul Qadar PunagiHasanuddin University2
Holis HermansyahUniversitas Halu Oleo1
Mustarum MusaruddinUniversitas Halu Oleo1
Hasmina Tari MokuiUniversitas Halu Oleo1
Muh. Nadzirin Anshari NurUniversitas Halu Oleo1
Tahir ZulqarnainInstitut Agama Islam Negeri Kendari1
Amiruddin TakdaUniversitas Halu Oleo1
JahidinUniversitas Halu Oleo1
Muhammad Shaleh AssingkilyInstitut Agama Islam Negeri Kendari1
Mustapa AhmadAfiliasi tidak diketahui1
LM. Fid AksaraUniversitas Halu Oleo1
Nur Fajriah MuchlisUniversitas Halu Oleo1
Edward NgiiUniversitas Halu Oleo1
Muh. SholehAfiliasi tidak diketahui1
M Reza AmriUniversitas Halu Oleo1
Siti Nurjanah AhmadUniversitas Halu Oleo1
Utomo Pranata HardiansyahUniversitas Halu Oleo1
Laode Muh. Nurrakhmad ArsyadAfiliasi tidak diketahui1
Adris Ade PutraUniversitas Halu Oleo1
Deni AnggrainiUniversitas Halu Oleo1
Wiwik HidayatiAfiliasi tidak diketahui1
Senggo SenggoUniversitas Halu Oleo1
Muh Nur YaminUniversitas Halu Oleo1
Gunawan GunawanState University of Semarang1
Ansar AnsarAfiliasi tidak diketahui1
Muhammad Irwan CahyadiAfiliasi tidak diketahui1
Bahtiar BahtiarUniversitas Halu Oleo1
Wa Ode Rizky AmaliyahAfiliasi tidak diketahui1
Riswan KamriAfiliasi tidak diketahui1
Sri Rahayu AmriAfiliasi tidak diketahui1

Afiliasi berasal dari OpenAlex; metadata OAI-PMH jurnal tidak memuatnya. Penulis tanpa ID OpenAlex dicocokkan berdasarkan nama, sehingga dua orang bisa tergabung atau satu orang bisa terpisah.

Sumber metadata: OAI-PMH (metadata jurnal) https://journal.scadindependent.org/index.php/jipeuradeun/oai, pertama di-harvest 7 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc) 
<oai_dc:dc xmlns="http://www.openarchives.org/OAI/2.0/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:oai_dc="http://www.openarchives.org/OAI/2.0/oai_dc/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/  http://www.openarchives.org/OAI/2.0/oai_dc.xsd">
	<dc:title xml:lang="en">Educational Service Promotion and Enrollment Interestin Aceh’s Islamic Higher Education</dc:title>
	<dc:creator xml:lang="en">Siregar, Zulfikar Ali Buto</dc:creator>
	<dc:creator xml:lang="en">Kadir, Abdul</dc:creator>
	<dc:creator xml:lang="en">Prasetyo, Muhammad Anggung Manumanoso</dc:creator>
	<dc:creator xml:lang="en">Muhibuddin, Muhibuddin</dc:creator>
	<dc:creator xml:lang="en">Mohd Jamil, Mohd Ridhuan</dc:creator>
	<dc:subject xml:lang="en">Transformational Leadership</dc:subject>
	<dc:subject xml:lang="en">Personal Motivation</dc:subject>
	<dc:subject xml:lang="en">Educational Service Promotion</dc:subject>
	<dc:subject xml:lang="en">Students’ Enrollment Interest</dc:subject>
	<dc:subject xml:lang="en">Islamic Higher Education</dc:subject>
	<dc:subject xml:lang="en">Education</dc:subject>
	<dc:subject xml:lang="en">Higher Education</dc:subject>
	<dc:subject xml:lang="en">Art and Humanities (miscellaneous)</dc:subject>
	<dc:subject xml:lang="en">Social Sciences (miscellaneous)</dc:subject>
	<dc:description xml:lang="en">This study examines the influence of transformational leadership, personal motivation, and educational service promotion on prospective students’ enrollment interest in Islamic higher education institutions in Aceh, Indonesia. Using a quantitative approach, data were collected from 1,230 respondents selected through random sampling across five districts in Aceh Province. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test direct and indirect relationships among the variables. The findings reveal that transformational leadership significantly influences personal motivation and educational service promotion, both of which positively affect students’ enrollment interest. Educational service promotion was also found to mediate the relationship between transformational leadership and enrollment decisions significantly. Furthermore, the study demonstrates that local cultural values, religious commitment, and digital communication strategies contribute substantially to increasing the attractiveness of Islamic higher education institutions. The findings extend transformational leadership theory by emphasizing the integration of leadership practices, motivational factors, and culturally responsive promotional strategies within a distinctive socio-religious context. Practically, the study offers strategic insights for policymakers and institutional leaders seeking to strengthen institutional competitiveness through adaptive leadership, technology-based promotion, and community engagement.</dc:description>
	<dc:publisher xml:lang="en">SCAD Independent</dc:publisher>
	<dc:date>2026-09-30</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://journal.scadindependent.org/index.php/jipeuradeun/article/view/1577</dc:identifier>
	<dc:identifier>10.26811/peuradeun.v14i3.1577</dc:identifier>
	<dc:source xml:lang="en">Jurnal Ilmiah Peuradeun; Vol. 14 No. 3 (2026): Jurnal Ilmiah Peuradeun; 1779-1802</dc:source>
	<dc:source>2443-2067</dc:source>
	<dc:source>2338-8617</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://journal.scadindependent.org/index.php/jipeuradeun/article/view/1577/1299</dc:relation>
	<dc:relation>https://journal.scadindependent.org/index.php/jipeuradeun/article/view/1577/1302</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2026 Zulfikar Ali Buto Siregar, Abdul Kadir, Muhammad Anggung Manumanoso Prasetyo, Muhibuddin Muhibuddin, Mohd Ridhuan Mohd Jamil (Author)</dc:rights>
	<dc:rights xml:lang="en">https://creativecommons.org/licenses/by-sa/4.0</dc:rights>
</oai_dc:dc>