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The existence of housewives in the Instagram

Record and Library Journal · Vol. 6 No. 1 (2020) · hlm. 24–30

DOI
10.20473/rlj.V6-I1.2020.24-30
ISSN
2442-5168
Terbit
2020-04-13
Penerbit
D3 Perpustakaan Fakultas Vokasi Universitas Airlangga
Bahasa
eng

Abstrak

Background of the study: Social media and housewives have become an inseparable unity, especially in Karawang. Accessing social media is a routine that is always done every day. Existence or self-actualization is the reason housewives have social media accounts, one of the Instagram. The purpose of this study is to determine the motives of housewives have Instagram and to know the forms of interaction and content that are distributed to the public.Purpose: This study aims to determine the impact of the use of Instagram on consumptive behavior of housewives in Karawang.Method: This qualitative research uses a descriptive method by taking a location on a housewife in Karawang.Findings: The motive of housewives using Instagram is quite religious, that is entertainment, selling its business, product, socialization, and self-existence, the form of interaction and content distributed in Instagram is post photo with caption interesting, giving hashtag, and follow the trends in Instagram. The conclusion of this research is through Instagram, the housewife can show their existence to the environment to be seen and accepted well.Conclusion: 1) Instagram is a phenomenal social media among housewives because users are spoiled with various features available on Instagram, 2) the campus provides a large bandwidth so they can access Instagram more easily, and 3) the impact of expanding access to the internet becomes they are more consumptive to do transactions face to face.

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  • Padjadjaran University
  • Institut Ilmu Sosial dan Ilmu Politik Yapis Biak
  • Sunan Gunung Djati State Islamic University Bandung
  • Tadulako University
  • Telkom University
  • Afiliasi tidak diketahui
  • Organisasi berbeda
  • Organisasi sama
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Tampilkan sebagai tabel
Rekan penulisOrganisasiArtikel bersama
Ute Lies Siti KhadijahPadjadjaran University10
Elnovani LusianaPadjadjaran University6
M Taufiq RahmanSunan Gunung Djati State Islamic University Bandung4
Evi Nursanti RukmanaPadjadjaran University3
Siti Chaerani Djen AmarPadjadjaran University2
Rully AnwarPadjadjaran University2
Yunus WinotoPadjadjaran University2
Yunnisa Nabila Putri AbduhPadjadjaran University2
Agus RusmanaPadjadjaran University2
Dian Wardiana SjuchroPadjadjaran University2
Evi NoviantiPadjadjaran University2
Dadang SugianaPadjadjaran University2
Farah AmarantiPadjadjaran University2
Andi Febri HerawatiTadulako University1
Jenny Ratna SuminarPadjadjaran University1
Ninis Agustini DamayaniPadjadjaran University1
Aat Ruchiat NugrahaPadjadjaran University1
Iriana BaktiPadjadjaran University1
Mhd Ardi WirandaInstitut Ilmu Sosial dan Ilmu Politik Yapis Biak1
Ninis AgustiniInstitut Ilmu Sosial dan Ilmu Politik Yapis Biak1
Salsabila Putri AriniPadjadjaran University1
Annisa FitriPadjadjaran University1
Encang SaepudinPadjadjaran University1
Fitriani FaudziniPadjadjaran University1
Mualimin MualiminAfiliasi tidak diketahui1
Rusmana AgusPadjadjaran University1
Irfan AgustinAfiliasi tidak diketahui1
Cucu SugyatiPadjadjaran University1
Kusnandar KusnandarPadjadjaran University1
Adam Bayu SyaihuputeraPadjadjaran University1
Encang SaepudinAfiliasi tidak diketahui1
Agus RusmanaAfiliasi tidak diketahui1
Herlin Aprilya FauziantyPadjadjaran University1
Neneng KomariahPadjadjaran University1
Deddy MulyanaPadjadjaran University1
Astri WulandariTelkom University1

Afiliasi berasal dari OpenAlex; metadata OAI-PMH jurnal tidak memuatnya. Penulis tanpa ID OpenAlex dicocokkan berdasarkan nama, sehingga dua orang bisa tergabung atau satu orang bisa terpisah.

Sumber metadata: OAI-PMH (metadata jurnal) https://e-journal.unair.ac.id/RLJ/oai, pertama di-harvest 10 Nov 2026, terakhir terlihat 10 Nov 2026.
Metadata asli (oai_dc) 
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	<dc:title xml:lang="en-US">The existence of housewives in the Instagram</dc:title>
	<dc:creator>Sjoraida, Diah Fatma</dc:creator>
	<dc:creator>Anwar, Rully Khairul</dc:creator>
	<dc:creator>Rizal, Edwin</dc:creator>
	<dc:creator>Rejeki, Diah Sri</dc:creator>
	<dc:subject xml:lang="en-US">Instagram</dc:subject>
	<dc:subject xml:lang="en-US">self-existence</dc:subject>
	<dc:subject xml:lang="en-US">housewife</dc:subject>
	<dc:subject xml:lang="en-US">social media</dc:subject>
	<dc:description xml:lang="en-US">Background of the study: Social media and housewives have become an inseparable unity, especially in Karawang. Accessing social media is a routine that is always done every day. Existence or self-actualization is the reason housewives have social media accounts, one of the Instagram. The purpose of this study is to determine the motives of housewives have Instagram and to know the forms of interaction and content that are distributed to the public.Purpose: This study aims to determine the impact of the use of Instagram on consumptive behavior of housewives in Karawang.Method: This qualitative research uses a descriptive method by taking a location on a housewife in Karawang.Findings: The motive of housewives using Instagram is quite religious, that is entertainment, selling its business, product, socialization, and self-existence, the form of interaction and content distributed in Instagram is post photo with caption interesting, giving hashtag, and follow the trends in Instagram. The conclusion of this research is through Instagram, the housewife can show their existence to the environment to be seen and accepted well.Conclusion: 1) Instagram is a phenomenal social media among housewives because users are spoiled with various features available on Instagram, 2) the campus provides a large bandwidth so they can access Instagram more easily, and 3) the impact of expanding access to the internet becomes they are more consumptive to do transactions face to face.</dc:description>
	<dc:publisher xml:lang="en-US">D3 Perpustakaan Fakultas Vokasi Universitas Airlangga</dc:publisher>
	<dc:date>2020-04-13</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en-US">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://e-journal.unair.ac.id/RLJ/article/view/14636</dc:identifier>
	<dc:identifier>10.20473/rlj.V6-I1.2020.24-30</dc:identifier>
	<dc:source xml:lang="en-US">Record and Library Journal; Vol. 6 No. 1 (2020); 24-30</dc:source>
	<dc:source>2442-5168</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://e-journal.unair.ac.id/RLJ/article/view/14636/10115</dc:relation>
	<dc:rights xml:lang="en-US">Copyright (c) 2020 Diah Fatma Sjoraida, Rully Khairul Anwar, Edwin Rizal, Diah Sri Rejeki</dc:rights>
</oai_dc:dc>