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Analisis Rantai Nilai Komoditas Kubis (Brassica oleracea. L) di Kabupaten Karo Sumatera Utara (Pemetaan Aktor, Margin Pemasaran, dan Nilai Tambah)

Jurnal Ilmiah Membangun Desa dan Pertanian · Vol. 10 No. 4 (2025) · hlm. 426–437

DOI
10.37149/jimdp.v10i4.2022
ISSN
2527-2748
Terbit
2025-09-27
Penerbit
Department of Agribusiness, Halu Oleo University Jointly with Perhimpunan Ekonomi Pertanian Indonesia - Indonesian Society of Agricultural Economics (PERHEPI/ISAE)
Bahasa
eng
Lisensi
creativecommons.org/licenses/by-sa/4.0/

Abstrak

Indonesia is known as an agricultural country whose economy relies on the agriculture, forestry and fisheries sectors which are one of the dominant sectors in people's income. The agriculture, forestry and fisheries sectors directly affect the existence or absence of equitable development so that development needs to be increased in order to meet food needs and domestic industrial needs, increase production results, and expand employment opportunities. Increasing development in the agriculture, forestry and fisheries sectors has experienced many problems that are challenges for many countries. These problems can be overcome by utilizing agribusiness efforts, especially in the horticulture sector. Karo Regency is one of the centers of horticulture production, especially cabbage which has excellent potential to be developed. The high demand for cabbage at home and abroad is often faced with various problems such as marketing channels that are too long, a value chain that is not yet optimal, unstable cabbage prices and limited market access. This study aims to determine the cabbage value chain, determine the value of cabbage farmer's share, and improvement strategies (upgrading) in the cabbage value chain in Karo Regency, North Sumatra. The basic method of research is descriptive analytic. The method of determining the research location was carried out purposively in three sub-districts in Karo Regency which have the highest cabbage production, namely Simpang Empat Sub-district, Naman Teran Sub-district and Merek Sub-district. The method of determining the sample of farmers and marketing institutions was carried out using purposive sampling and snowball sampling techniques so that 60 farmers were obtained, two village collectors, three sub-district collectors, three retailers, 13 wholesalers and five exporters. The data used in this study include primary data and secondary data. Interviews, observations, and documentation carried out data collection methods. The data analysis methods used were value chain analysis, cost analysis, profit, margin and marketing efficiency, and upgrading value chain.

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Rekan penulisOrganisasiArtikel bersama
Yudi CahyokoUniversitas Airlangga4
Sri SubektiUniversitas Airlangga3
Darsono DarsonoSebelas Maret University2
Ropingi RopingiSebelas Maret University2
Catur Tunggal BJPSebelas Maret University2
Boedi Setya RahardjaUniversitas Airlangga2
Widya ParamitaUniversitas Airlangga2
Rahayu KusdarwatiUniversitas Airlangga2
Widya Paramita LokapirnasariUniversitas Airlangga2
Mirni LamidUniversitas Airlangga2
C KusumaSebelas Maret University2
Clarisa Candra UtamaSebelas Maret University2
Jihan KhairrunnisaSebelas Maret University1
Endang Siti RahayuSebelas Maret University1
Indah NurhidayatiSebelas Maret University1
Cita Ayu Setia NingsihSebelas Maret University1
Rhina Uchyani FajarningsihSebelas Maret University1
Nur Mei AzizahSebelas Maret University1
Isti KhomahSebelas Maret University1
Ambarwati NurjanahSebelas Maret University1
Minar FerichaniSebelas Maret University1
Muhamad AzharDiponegoro University1
Heru IriantoSebelas Maret University1
Mujiyo MujiyoSebelas Maret University1
Hardian NingsihSebelas Maret University1
Raden Rara Aulia QonitaSebelas Maret University1
Raden Kunto AdiSebelas Maret University1
Annita RahmawatiSebelas Maret University1
Wiwit RahayuSebelas Maret University1
Ismiati Marfuah RochmatSebelas Maret University1
Susi Wuri AniSebelas Maret University1
Jesica TheresiaSebelas Maret University1
Hartik HartikUniversitas Airlangga1
Afifa KhalidaUniversitas Airlangga1
Sabrina Dhimas Putri NabilaUniversitas Airlangga1
Karlina Hardianing PangestuUniversitas Airlangga1
Sapto AndriyonoUniversitas Airlangga1

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Sumber metadata: OAI-PMH (metadata jurnal) https://ejournal.agribisnis.uho.ac.id/index.php/JIMDP/oai, pertama di-harvest 4 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc) 
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	<dc:title xml:lang="en-US">Analisis Rantai Nilai Komoditas Kubis (Brassica oleracea. L)  di Kabupaten Karo Sumatera Utara (Pemetaan Aktor, Margin Pemasaran, dan Nilai Tambah)</dc:title>
	<dc:creator>Munthe, Lory Br Ginting</dc:creator>
	<dc:creator>Riptanti, Erlyna Wida</dc:creator>
	<dc:creator>Agustono, Agustono</dc:creator>
	<dc:subject xml:lang="en-US">efficient</dc:subject>
	<dc:subject xml:lang="en-US">farmer’s share</dc:subject>
	<dc:subject xml:lang="en-US">marketing channels</dc:subject>
	<dc:subject xml:lang="en-US">upgrading</dc:subject>
	<dc:description xml:lang="en-US">Indonesia is known as an agricultural country whose economy relies on the agriculture, forestry and fisheries sectors which are one of the dominant sectors in people's income. The agriculture, forestry and fisheries sectors directly affect the existence or absence of equitable development so that development needs to be increased in order to meet food needs and domestic industrial needs, increase production results, and expand employment opportunities. Increasing development in the agriculture, forestry and fisheries sectors has experienced many problems that are challenges for many countries. These problems can be overcome by utilizing agribusiness efforts, especially in the horticulture sector. Karo Regency is one of the centers of horticulture production, especially cabbage which has excellent potential to be developed. The high demand for cabbage at home and abroad is often faced with various problems such as marketing channels that are too long, a value chain that is not yet optimal, unstable cabbage prices and limited market access. This study aims to determine the cabbage value chain, determine the value of cabbage farmer's share, and improvement strategies (upgrading) in the cabbage value chain in Karo Regency, North Sumatra. The basic method of research is descriptive analytic. The method of determining the research location was carried out purposively in three sub-districts in Karo Regency which have the highest cabbage production, namely Simpang Empat Sub-district, Naman Teran Sub-district and Merek Sub-district. The method of determining the sample of farmers and marketing institutions was carried out using purposive sampling and snowball sampling techniques so that 60 farmers were obtained, two village collectors, three sub-district collectors, three retailers, 13 wholesalers and five exporters. The data used in this study include primary data and secondary data. Interviews, observations, and documentation carried out data collection methods. The data analysis methods used were value chain analysis, cost analysis, profit, margin and marketing efficiency, and upgrading value chain.</dc:description>
	<dc:publisher xml:lang="en-US">Department of Agribusiness, Halu Oleo University  Jointly with  Perhimpunan Ekonomi Pertanian Indonesia - Indonesian Society of Agricultural Economics (PERHEPI/ISAE)</dc:publisher>
	<dc:date>2025-09-27</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en-US">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://ejournal.agribisnis.uho.ac.id/index.php/JIMDP/article/view/2022</dc:identifier>
	<dc:identifier>10.37149/jimdp.v10i4.2022</dc:identifier>
	<dc:source xml:lang="en-US">Jurnal Ilmiah Membangun Desa dan Pertanian; Vol. 10 No. 4 (2025); 426 - 437</dc:source>
	<dc:source>2527-2748</dc:source>
	<dc:source>10.37149/jimdp.v10i4</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://ejournal.agribisnis.uho.ac.id/index.php/JIMDP/article/view/2022/438</dc:relation>
	<dc:rights xml:lang="en-US">Copyright (c) 2025 Lory Br Ginting Munthe, Erlyna Wida Riptanti, Agustono</dc:rights>
	<dc:rights xml:lang="en-US">https://creativecommons.org/licenses/by-sa/4.0/</dc:rights>
</oai_dc:dc>