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Analysis of Customer Satisfaction Level towards Product Quality of Chicken Slaughter House of PT. Ciomas Adisatwa Maros, South Sulawesi

Jurnal Ilmu dan Teknologi Peternakan · Vol. 5 No. 1 (2017) · pp. 38–46

DOI
10.20956/jitp.v5i1.1286
ISSN
2476-9444, 2086-6216
Published
2017-01-06
Publisher
Fakultas Peternakan, Universitas Hasanuddin, Makassar
Language
en

Abstract

The purpose of research was to study the level of customer satisfaction towards product quality of the slaughter house of PT. Ciomas Adisatwa. The study was conducted on the customers of the company who have been transacting over one year. This research was a descriptive quntitative research with explanatory research design. The number of samples was 84 customers of the Ciomas Adisatwa slaughter house, consisting of five fast food restaurantcustomers, four supermarkert customers, eight trading customers, 10 wet markert customers and 57 Horeka customers. Data were analyzed using Importance Performance Analysis (IPA) and Customer Sataisfaction Index (CSI). The results showed that in order to satisfy its customers, PT Ciomas Adistwa slaughter house need to pay attention on the attributes in the first quadrant, namely the hygiene of products, response on the product complaint, easiness in obtaining the product, and facilities provided by the company. In general, the customers were quite satisfied with the performance and product quality of PT Ciomas Adisatwa slaughter house. This was based on the CSI score of 62.4% out of the scale of 51-65%.

Collaboration network of the authors

12 authors · 26 co-authorship links

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Co-authorOrganisationJoint articles
S. N. SirajuddinAffiliation unknown2
S. BabaAffiliation unknown1
A. AbdullahAffiliation unknown1
ST RohaniAffiliation unknown1
V. S. LestariAffiliation unknown1
A. R. SiregarAffiliation unknown1
T. AryantoAffiliation unknown1
R. B. HalimAffiliation unknown1
T. RasyidAffiliation unknown1

Affiliations come from OpenAlex; journal OAI-PMH metadata carries none. Authors without an OpenAlex ID are matched by name, which can merge or split people.

Metadata source: OAI-PMH (metadata jurnal) https://journal.unhas.ac.id/index.php/peternakan/oai, first harvested 5 Nov 2026, last seen 5 Nov 2026.
Original metadata (oai_dc) 
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	<dc:title xml:lang="en">Analysis of Customer Satisfaction Level towards Product Quality of  Chicken Slaughter House of PT. Ciomas Adisatwa Maros, South Sulawesi</dc:title>
	<dc:creator xml:lang="en">Khurniyah, H.</dc:creator>
	<dc:creator xml:lang="en">Amrawaty, A. A.</dc:creator>
	<dc:creator xml:lang="en">Aminawar, M.</dc:creator>
	<dc:description xml:lang="en">The purpose of research was to study the level of customer satisfaction towards product quality of the slaughter house of PT. Ciomas Adisatwa. The study was conducted on the customers of the company who have been transacting over one year. This research was a descriptive quntitative research with explanatory research design. The number of samples was  84 customers of the Ciomas Adisatwa slaughter house, consisting of five fast food restaurantcustomers, four supermarkert customers, eight trading customers, 10 wet markert customers and 57 Horeka customers. Data were analyzed using Importance Performance Analysis (IPA) and Customer Sataisfaction Index (CSI). The results showed that in order to satisfy its customers, PT Ciomas Adistwa slaughter house need to pay attention on the attributes in the first quadrant, namely the hygiene of products, response on the product complaint, easiness in obtaining the product, and facilities provided by the company. In general, the customers were quite satisfied with the performance and product quality of PT Ciomas Adisatwa slaughter house. This was based on the CSI score of 62.4% out of the scale of  51-65%.</dc:description>
	<dc:publisher xml:lang="en">Fakultas Peternakan, Universitas Hasanuddin, Makassar</dc:publisher>
	<dc:date>2017-01-06</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
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	<dc:type xml:lang="en">Peer-reviewed Article</dc:type>
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	<dc:identifier>https://journal.unhas.ac.id/index.php/peternakan/article/view/1286</dc:identifier>
	<dc:identifier>10.20956/jitp.v5i1.1286</dc:identifier>
	<dc:source xml:lang="en">Jurnal Ilmu dan Teknologi Peternakan; Vol. 5 No. 1 (2016); 38-46</dc:source>
	<dc:source>2476-9444</dc:source>
	<dc:source>2086-6216</dc:source>
	<dc:language>en</dc:language>
	<dc:relation>https://journal.unhas.ac.id/index.php/peternakan/article/view/1286/769</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2017 Jurnal Ilmu dan Teknologi Peternakan</dc:rights>
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