This study aims to analyze empirically three factors antecedents of trust they are system quality, information quality, and service quality. Customer trust is used in determining customer intention to purchase of e-commerce in social media (facebook). A number of respondents were 451. The results of this study concluded that three factors antecedents of trust directly had a positive impact to customer trust and indirectly had positive impact on customer intention to purchase in e-commerce transactions on social media.
Collaboration network of the authors
9 authors ·
12 co-authorship links
· 2 across different organisations
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Universitas Amikom Purwokerto
Southern Taiwan University of Science and Technology
Affiliation unknown
Different organisations
Same organisation
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