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STRATEGI PUBLIC RELATIONS MYKO HOTEL & CONVENTION CENTER MAKASSAR DALAM MENYELESAIKAN KRISIS PUBLIK

KAREBA : Jurnal Ilmu Komunikasi · Vol. 6 No. 2 (2017) · hlm. 348–360

ISSN
2528-2891, 2088-4117
Terbit
2017-12-25
Penerbit
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Hasanuddin
Bahasa
en

Abstrak

ABSTRACT The purpose of this research is (1) To know the public relations strategy of MYKO Hotel & Convention Center Makassar in solving public crisis; (2) To know what factors support the Public Relations of MYKO Hotel & Convention Center Makassar in solving the public crisis. This type of research uses descriptive qualitative research method by presenting data in the form of narrative descriptions, words, phrases, opinions and ideas collected by researchers from various sources. Researchers obtained data based on in-depth interviews with competent sources to answer the problem formulation, where the informants were selected by using purposive determination technique and through literature study based on the data received from the staff. The result of the research shows that the strategy used by PR in solving the public crisis include: conducting research on case and news, completing the licensing documents in accordance with the procedures of Makassar city government, press conference, providing services to the media, invite Makassar city government to come and see the situation of the company, set up crisis center. The supporting factors in solving the public crisis are human resources (HR), cooperation with stakeholders, infrastructure, budget, link building, development of information and communication technology, non-writing activities.

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36 penulis · 61 tautan kepenulisan bersama · 2 lintas organisasi

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  • Hasanuddin University
  • Institut Agama Islam Negeri Kendari
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  • Organisasi berbeda
  • Organisasi sama
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Rekan penulisOrganisasiArtikel bersama
Hasrullah HasrullahInstitut Agama Islam Negeri Kendari7
Hafied CangaraHasanuddin University4
Andi Alimuddin UndeAfiliasi tidak diketahui3
Asmiati AsmiatiAfiliasi tidak diketahui1
Andi Muhammad IrvanAfiliasi tidak diketahui1
Isnaniah NurdinAfiliasi tidak diketahui1
Marini MariniAfiliasi tidak diketahui1
Mochtar TouweAfiliasi tidak diketahui1
Raden Firdaus WahyudiAfiliasi tidak diketahui1
Andi Muhammad AbdiAfiliasi tidak diketahui1
Ansar SuhermanAfiliasi tidak diketahui1
Surya DharmawansyahAfiliasi tidak diketahui1
Rahmita SalehAfiliasi tidak diketahui1
Muhammad FaridAfiliasi tidak diketahui1
Syahrir SolemanAfiliasi tidak diketahui1
Mayasari MayasariAfiliasi tidak diketahui1
Rizky Maulidiana HarisAfiliasi tidak diketahui1
Andi Adityawarman MandafiAfiliasi tidak diketahui1
Darmawan SyahAfiliasi tidak diketahui1
Tuti BahfiartiHasanuddin University1
Imam MuktiAfiliasi tidak diketahui1
Andi RusminAfiliasi tidak diketahui1
Yamlikh AzikinAfiliasi tidak diketahui1
Muhammad FaridAfiliasi tidak diketahui1
Andi Syahruddin AlamAfiliasi tidak diketahui1
Muhtar LutfiAfiliasi tidak diketahui1
Andi SyadaruddinAfiliasi tidak diketahui1
Kahar KaharAfiliasi tidak diketahui1
Rohadi MalikAfiliasi tidak diketahui1
Anugrawati MSAfiliasi tidak diketahui1
Widiah Restuti HasanAfiliasi tidak diketahui1
Harullah HasrullahAfiliasi tidak diketahui1
Puteri Padjriani ParisAfiliasi tidak diketahui1

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Sumber metadata: OAI-PMH (metadata jurnal) https://journal.unhas.ac.id/index.php/kareba/oai, pertama di-harvest 5 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc) 
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	<dc:title xml:lang="en">STRATEGI PUBLIC RELATIONS MYKO HOTEL &amp; CONVENTION CENTER MAKASSAR DALAM MENYELESAIKAN KRISIS PUBLIK</dc:title>
	<dc:creator xml:lang="en">Mandiri, Citra Ayu</dc:creator>
	<dc:creator xml:lang="en">Sultan, Muhammad Iqbal</dc:creator>
	<dc:creator xml:lang="en">Mukhtar, Sitti Murniati</dc:creator>
	<dc:subject xml:lang="en">Keywords</dc:subject>
	<dc:subject xml:lang="en">Public Relations Strategy</dc:subject>
	<dc:subject xml:lang="en">Public Relations</dc:subject>
	<dc:subject xml:lang="en">Solving Public Crisis</dc:subject>
	<dc:description xml:lang="en">ABSTRACT The purpose of this research is (1) To know the public relations strategy of MYKO Hotel &amp;amp; Convention Center Makassar in solving public crisis; (2) To know what factors support the Public Relations of MYKO Hotel &amp;amp; Convention Center Makassar in solving the public crisis. This type of research uses descriptive qualitative research method by presenting data in the form of narrative descriptions, words, phrases, opinions and ideas collected by researchers from various sources. Researchers obtained data based on in-depth interviews with competent sources to answer the problem formulation, where the informants were selected by using purposive determination technique and through literature study based on the data received from the staff. The result of the research shows that the strategy used by PR in solving the public crisis include: conducting research on case and news, completing the licensing documents in accordance with the procedures of Makassar city government, press conference, providing services to the media, invite Makassar city government to come and see the situation of the company, set up crisis center. The supporting factors in solving the public crisis are human resources (HR), cooperation with stakeholders, infrastructure, budget, link building, development of information and communication technology, non-writing activities.  </dc:description>
	<dc:publisher xml:lang="en">Fakultas Ilmu Sosial dan Ilmu Politik Universitas Hasanuddin</dc:publisher>
	<dc:date>2017-12-25</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://journal.unhas.ac.id/index.php/kareba/article/view/5338</dc:identifier>
	<dc:source xml:lang="en">KAREBA : Jurnal Ilmu Komunikasi; Vol.6 No.2 Juli - Desember 2017; 348-360</dc:source>
	<dc:source>2528-2891</dc:source>
	<dc:source>2088-4117</dc:source>
	<dc:language>en</dc:language>
	<dc:relation>https://journal.unhas.ac.id/index.php/kareba/article/view/5338/2890</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2018 KAREBA : Jurnal Ilmu Komunikasi</dc:rights>
</oai_dc:dc>