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Social Commerce Success Impact on Business Performance Insight From TikTok Shop Phenomena in Indonesia

Accounting Analysis Journal · Vol. 13 No. 1 (2024) · hlm. 25–33

DOI
10.15294/aaj.v13i1.2778
ISSN
2502-6216, 2252-6765
Terbit
2024-07-23
Penerbit
Universitas Negeri Semarang
Bahasa
eng

Abstrak

Purpose: Social commerce has revolutionized as a more interactive business platform beyond e-commerce, but there are still limited studies on its success and impact on TikTok Shop’s performance case as the most popular social commerce. This study investigates the determinants of success in the framework of Delone and Mclean’s information system success model, which was developed by attributing its impact on TikTok Shop’s business performance.Method: The research was conducted on Generation Z users and entrepreneurs who use TikTok Shop as an essential part of business in Indonesia, using SEM analysis through the stages of outer model, inner model, goodness fit, and hypothesis testing.Findings: The results show that the usage level is indicated by system quality and trust, while user satisfaction is indicated by information quality, service quality, and trust, which affect the success of TikTok Shop and positively influence the seller’s business performance. Social media transformation into social commerce requires consideration of usage and user satisfaction as determinants of system success that practically affect the seller’s business performance. Novelty: The study proposes the trust variable as an extension of Delone and Mclean’s ISSM and examines its direct relationship with multidimensional seller performance so that it can be developed to enrich the existing model.

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8 penulis · 12 tautan kepenulisan bersama · 7 lintas organisasi

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  • Politeknik STMI Jakarta
  • Politeknik Negeri Semarang
  • State University of Semarang
  • Diponegoro University
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Rekan penulisOrganisasiArtikel bersama
Indah AnisykurlillahState University of Semarang1
Afifah NurrahmasariState University of Semarang1
Astriyani Sandya ParamitaPoliteknik STMI Jakarta1
Raissa Arham DelyuzarPoliteknik STMI Jakarta1
Arif DzulfikarPoliteknik STMI Jakarta1

Afiliasi berasal dari OpenAlex; metadata OAI-PMH jurnal tidak memuatnya. Penulis tanpa ID OpenAlex dicocokkan berdasarkan nama, sehingga dua orang bisa tergabung atau satu orang bisa terpisah.

Sumber metadata: OAI-PMH (metadata jurnal) https://journal.unnes.ac.id/journals/aaj/oai, pertama di-harvest 5 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc) 
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	<dc:title xml:lang="en">Social Commerce Success Impact on Business Performance Insight From TikTok Shop Phenomena in Indonesia</dc:title>
	<dc:creator xml:lang="en">Ardiansah, Muhammad Noor</dc:creator>
	<dc:creator xml:lang="en">Azizah, Asmaul</dc:creator>
	<dc:creator xml:lang="en">Sadida, Afiat</dc:creator>
	<dc:subject xml:lang="en">Social-Commerce</dc:subject>
	<dc:subject xml:lang="en">Information System Success Model</dc:subject>
	<dc:subject xml:lang="en">Business Performance</dc:subject>
	<dc:subject xml:lang="en">TikTok Shop</dc:subject>
	<dc:subject xml:lang="en">Delone and Mclean’s Model</dc:subject>
	<dc:description xml:lang="en">Purpose : Social commerce has revolutionized as a more interactive business platform beyond e-commerce, but there are still limited studies on its success and impact on TikTok Shop’s performance case as the most popular social commerce. This study investigates the determinants of success in the framework of Delone and Mclean’s information system success model, which was developed by attributing its impact on TikTok Shop’s business performance.Method : The research was conducted on Generation Z users and entrepreneurs who use TikTok Shop as an essential part of business in Indonesia, using SEM analysis through the stages of outer model, inner model, goodness fit, and hypothesis testing.Findings : The results show that the usage level is indicated by system quality and trust, while user satisfaction is indicated by information quality, service quality, and trust, which affect the success of TikTok Shop and positively influence the seller’s business performance. Social media transformation into social commerce requires consideration of usage and user satisfaction as determinants of system success that practically affect the seller’s business performance. Novelty : The study proposes the trust variable as an extension of Delone and Mclean’s ISSM and examines its direct relationship with multidimensional seller performance so that it can be developed to enrich the existing model.</dc:description>
	<dc:publisher xml:lang="en">Universitas Negeri Semarang</dc:publisher>
	<dc:date>2024-07-23</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://journal.unnes.ac.id/journals/aaj/article/view/2778</dc:identifier>
	<dc:identifier>10.15294/aaj.v13i1.2778</dc:identifier>
	<dc:source xml:lang="en">Accounting Analysis Journal; Vol. 13 No. 1 (2024); 25-33</dc:source>
	<dc:source>2502-6216</dc:source>
	<dc:source>2252-6765</dc:source>
	<dc:source>10.15294/aaj.v13i1</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://journal.unnes.ac.id/journals/aaj/article/view/2778/1066</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2024 Accounting Analysis Journal</dc:rights>
</oai_dc:dc>