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Packaging Design for Furikake Cakalang Fish Floss Product from Dapur Sehati

Arty: Jurnal Seni Rupa · Vol. 15 No. 1 (2026) · hlm. 32–44

DOI
10.15294/arty.v15i1.41586
ISSN
2721-8961, 2252-7516
Terbit
2026-05-12
Penerbit
Universitas Negeri Semarang
Bahasa
eng

Abstrak

The food industry in Indonesia has shown positive growth over the past decade, dominated by micro, small, and medium enterprises (MSMEs), which account for approximately 98% of all business actors and contribute around 60% to the Gross Domestic Product (GDP). However, in the era of the Industrial Revolution 5.0, MSMEs face adaptation challenges due to shifts in consumer behavior toward digital platforms, along with limited assistance, particularly in marketing and packaging design quality. Dapur Sehati is an MSME founded by Mrs. Novita under PT. Dapur Sehati Food in 2013, focusing on the marine fish processing industry and located in Semiring, Mangaran, Situbondo. Dapur Sehati is one of the government-supported MSMEs participating in the Bedah Desain dan Kemasan (BEDAKAN) Batch 20 program, organized by the Ministry of Tourism and Creative Economy in collaboration with the Indonesian Association of Visual Communication Design Study Programs (ASPRODI DKV). Despite having good product quality, Dapur Sehati’s packaging design has not been optimized in terms of information delivery and differentiation among product variants. This design project employs the Research and Development (R&D) method using the Dick & Carey model, which includes the pre-production, production, and post-production stages. The objective of this design is to produce a new packaging design for the Abon Ikan Cakalang Furikake product that can enhance product appeal and support sustainable business development

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  • State University of Semarang
  • IPB University
  • University of Malaya
  • Bandung Islamic University
  • Sebelas Maret University
  • State University of Jakarta
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Rekan penulisOrganisasiArtikel bersama
Supatmo SupatmoAfiliasi tidak diketahui2
Eko SugiartoAfiliasi tidak diketahui2
Fonny Dameaty HutagalungUniversity of Malaya1
Ani RusilowatiState University of Semarang1
I. HidayahState University of Semarang1
Zaenal AbidinIPB University1
T. SofchahState University of Semarang1
Sindy AriyantiAfiliasi tidak diketahui1
Arif WidiyatmokoState University of Semarang1
Arka YanitamaState University of Semarang1
Melissa Salma DarmawanState University of Semarang1
M Lukman ArifState University of Semarang1
Ahmad MuttaqinBandung Islamic University1
Gunadi GunadiState University of Semarang1
Ichsan Ardy PratamaAfiliasi tidak diketahui1
Haidir Al BahtiarAfiliasi tidak diketahui1
Danie Febry ArieffianAfiliasi tidak diketahui1
Fitri Indah SusantiAfiliasi tidak diketahui1
Triyanto TriyantoSebelas Maret University1
Ratih Ayu PratiwinindyaAfiliasi tidak diketahui1
Tjatur RebowoAfiliasi tidak diketahui1
Hafid HafidAfiliasi tidak diketahui1
Lintang Rana NeivaState University of Semarang1
Musabbihin Urfan RafifAfiliasi tidak diketahui1
Wilujeng Eky SeptianaAfiliasi tidak diketahui1
Tjetjep Rohendi RohidiAfiliasi tidak diketahui1
Slamet HaryonoState University of Semarang1
Eko HaryantoState University of Semarang1
Johan SutarjoAfiliasi tidak diketahui1
Widodo WidodoState University of Jakarta1
Sarpani SarpaniAfiliasi tidak diketahui1
Agus CahyonoAfiliasi tidak diketahui1
Ari Irfan FahruddinAfiliasi tidak diketahui1
Syakir MuharrarAfiliasi tidak diketahui1
Adinda Ayu Rahmawati RobinAfiliasi tidak diketahui1
Novia Dyah MahestiAfiliasi tidak diketahui1
Ary Woro KurniasihState University of Semarang1
Muhammad Zuhair ZahidAfiliasi tidak diketahui1

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Sumber metadata: OAI-PMH (metadata jurnal) https://journal.unnes.ac.id/journals/arty/oai, pertama di-harvest 5 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc) 
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	<dc:title xml:lang="en">Packaging Design for Furikake Cakalang Fish Floss Product from Dapur Sehati</dc:title>
	<dc:creator xml:lang="en">Wicaksana, Winatra</dc:creator>
	<dc:creator xml:lang="en">Nugrahani, Rahina</dc:creator>
	<dc:subject xml:lang="en">packaging</dc:subject>
	<dc:subject xml:lang="en">products</dc:subject>
	<dc:subject xml:lang="en">msme</dc:subject>
	<dc:subject xml:lang="en">promotion</dc:subject>
	<dc:subject xml:lang="en">bedakan</dc:subject>
	<dc:description xml:lang="en">The food industry in Indonesia has shown positive growth over the past decade, dominated by micro, small, and medium enterprises (MSMEs), which account for approximately 98% of all business actors and contribute around 60% to the Gross Domestic Product (GDP). However, in the era of the Industrial Revolution 5.0, MSMEs face adaptation challenges due to shifts in consumer behavior toward digital platforms, along with limited assistance, particularly in marketing and packaging design quality. Dapur Sehati is an MSME founded by Mrs. Novita under PT. Dapur Sehati Food in 2013, focusing on the marine fish processing industry and located in Semiring, Mangaran, Situbondo. Dapur Sehati is one of the government-supported MSMEs participating in the Bedah Desain dan Kemasan (BEDAKAN) Batch 20 program, organized by the Ministry of Tourism and Creative Economy in collaboration with the Indonesian Association of Visual Communication Design Study Programs (ASPRODI DKV). Despite having good product quality, Dapur Sehati’s packaging design has not been optimized in terms of information delivery and differentiation among product variants. This design project employs the Research and Development (R&amp;amp;D) method using the Dick &amp;amp; Carey model, which includes the pre-production, production, and post-production stages. The objective of this design is to produce a new packaging design for the Abon Ikan Cakalang Furikake product that can enhance product appeal and support sustainable business development</dc:description>
	<dc:publisher xml:lang="en">Universitas Negeri Semarang</dc:publisher>
	<dc:date>2026-05-12</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://journal.unnes.ac.id/journals/arty/article/view/41586</dc:identifier>
	<dc:identifier>10.15294/arty.v15i1.41586</dc:identifier>
	<dc:source xml:lang="en">Arty: Jurnal Seni Rupa; Vol. 15 No. 1 (2026): Regular Issue; 32 - 44</dc:source>
	<dc:source>2721-8961</dc:source>
	<dc:source>2252-7516</dc:source>
	<dc:source>10.15294/arty.v15i1</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://journal.unnes.ac.id/journals/arty/article/view/41586/9578</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2026 Arty: Jurnal Seni Rupa</dc:rights>
</oai_dc:dc>