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Design of Fanmade Merchandise T-Shirt with Comic Strip Illustration Inspired by CORTIS Music Videos

Arty: Jurnal Seni Rupa · Vol. 15 No. 2 (2026) · hlm. 54–69

DOI
10.15294/arty.v15i2.57390
ISSN
2721-8961, 2252-7516
Terbit
2026-08-31
Penerbit
Universitas Negeri Semarang
Bahasa
eng

Abstrak

The growing popularity of Korean pop culture has increased public interest in various K-pop products, including T-shirt merchandise. However, most merchandise designs are still dominated by idol photographs, group logos, or member portrait illustrations, resulting in limited visual variety and creativity. This project aims to design a fan-made T-shirt inspired by the music videos of the boy group CORTIS using a comic strip illustration approach and to evaluate fans’ responses to the resulting design. The design process employed the Design Thinking method, consisting of the empathize, define, ideate, prototype, and testing stages. Data were collected through literature review, observation, documentation, and questionnaire distribution to K-pop fans as the target audience. The design concept was developed based on an analysis of fan preferences and a visual study of the “JoyRide” and “Fashion” music videos, which were then translated into manga-style comic strip illustrations. The final outcome is a fan-made T-shirt merchandise design that highlights themes of self-expression, friendship, and teenage life. Feasibility testing using a Likert scale showed highly positive responses from participants. The design achieved an average score of over 81%, indicating that it falls within the “highly feasible” category. These findings demonstrate that comic strip illustrations can serve as a communicative, creative, and relevant visual approach for fan-made K-pop T-shirt merchandise.

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  • Universitas Gajayana Malang
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Rekan penulisOrganisasiArtikel bersama
Gunadi GunadiUniversitas Gajayana Malang2
Eko SugiartoAfiliasi tidak diketahui2
Retnoningrum HidayahAfiliasi tidak diketahui2
Murtiyoso OnangAfiliasi tidak diketahui1
Arzak Moch.NaelulAfiliasi tidak diketahui1
Mujiyono MujiyonoAfiliasi tidak diketahui1
Eko HaryantoAfiliasi tidak diketahui1
Moh. Nasyeh Lukman HakimAfiliasi tidak diketahui1
Kemal Budi MulyonoAfiliasi tidak diketahui1
Muh Fakhrihun NaamAfiliasi tidak diketahui1
Bangkit SanjayaAfiliasi tidak diketahui1
Achmad ZairinAfiliasi tidak diketahui1
Anung GunartoAfiliasi tidak diketahui1
Muhammad Rijalul Azka ArifinAfiliasi tidak diketahui1
Ibnu SinaAfiliasi tidak diketahui1
Lungsari Cendraning WiyatiAfiliasi tidak diketahui1
Amel Esti Setyo HidayatiAfiliasi tidak diketahui1
Ana SuyanahAfiliasi tidak diketahui1
Julia PermatasariAfiliasi tidak diketahui1
Ima Nurul AiniAfiliasi tidak diketahui1
Setyoko HerlambangAfiliasi tidak diketahui1
Irfanda Rizki Harmono SejatiAfiliasi tidak diketahui1
Eko RaharjoAfiliasi tidak diketahui1
Andreas Inu HarimutiAfiliasi tidak diketahui1
Rochmat SolehudinAfiliasi tidak diketahui1
Ilma Yang FauniAfiliasi tidak diketahui1
Yulius Tino AdiantomoAfiliasi tidak diketahui1
Marlinda Setya PutriAfiliasi tidak diketahui1

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Sumber metadata: OAI-PMH (metadata jurnal) https://journal.unnes.ac.id/journals/arty/oai, pertama di-harvest 5 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc)
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	<dc:title xml:lang="en">Design of Fanmade Merchandise T-Shirt with Comic Strip Illustration Inspired by CORTIS Music Videos</dc:title>
	<dc:creator xml:lang="en">Hayyah, Sausan Nuur</dc:creator>
	<dc:creator xml:lang="en">Fiyanto, Arif</dc:creator>
	<dc:subject xml:lang="en">fanmade merchandise</dc:subject>
	<dc:subject xml:lang="en">T-shirt</dc:subject>
	<dc:subject xml:lang="en">comic strip</dc:subject>
	<dc:subject xml:lang="en">illustration</dc:subject>
	<dc:subject xml:lang="en">CORTIS</dc:subject>
	<dc:description xml:lang="en">The growing popularity of Korean pop culture has increased public interest in various K-pop products, including T-shirt merchandise. However, most merchandise designs are still dominated by idol photographs, group logos, or member portrait illustrations, resulting in limited visual variety and creativity. This project aims to design a fan-made T-shirt inspired by the music videos of the boy group CORTIS using a comic strip illustration approach and to evaluate fans’ responses to the resulting design. The design process employed the Design Thinking method, consisting of the empathize, define, ideate, prototype, and testing stages. Data were collected through literature review, observation, documentation, and questionnaire distribution to K-pop fans as the target audience. The design concept was developed based on an analysis of fan preferences and a visual study of the “JoyRide” and “Fashion” music videos, which were then translated into manga-style comic strip illustrations. The final outcome is a fan-made T-shirt merchandise design that highlights themes of self-expression, friendship, and teenage life. Feasibility testing using a Likert scale showed highly positive responses from participants. The design achieved an average score of over 81%, indicating that it falls within the “highly feasible” category. These findings demonstrate that comic strip illustrations can serve as a communicative, creative, and relevant visual approach for fan-made K-pop T-shirt merchandise.</dc:description>
	<dc:publisher xml:lang="en">Universitas Negeri Semarang</dc:publisher>
	<dc:date>2026-08-31</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://journal.unnes.ac.id/journals/arty/article/view/57390</dc:identifier>
	<dc:identifier>10.15294/arty.v15i2.57390</dc:identifier>
	<dc:source xml:lang="en">Arty: Jurnal Seni Rupa; Vol. 15 No. 2 (2026): Regular Issue; 54-69</dc:source>
	<dc:source>2721-8961</dc:source>
	<dc:source>2252-7516</dc:source>
	<dc:source>10.15294/arty.v15i2</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://journal.unnes.ac.id/journals/arty/article/view/57390/11236</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2026 Arty: Jurnal Seni Rupa</dc:rights>
</oai_dc:dc>