Melola Discovery

← Melola Discovery

Jurnal

Developing Demangan Village’s Tourism Identity: A Support Program for the Menara Kudus Heritage Area

Indonesian Journal of Devotion and Empowerment · Vol. 1 No. 1 (2026) · hlm. 94–105

DOI
10.15294/ijde.v1i1.33324
ISSN
2721-2645, 2827-7724
Terbit
2026-05-01
Penerbit
Universitas Negeri Semarang
Bahasa
eng

Abstrak

This community service program was carried out to support the development of locally based tourism in Demangan Village, which is strategically located near the Kudus Tower. The initiative focused on assisting the local community in shaping a tourism identity that reflects the village's unique culture and historical heritage. A total of 27 participants, including MSME representatives, community activists, and tourism managers, actively took part in the program. The community engagement process was conducted through an educational and participatory approach, including presentations, group discussions, and village potential mapping. To assess the program’s effectiveness, participants completed a pre-test before the activities began and a post-test afterward. The evaluation showed a significant improvement in participants’ understanding of tourism identity concepts, with an average score increase of 35%. Beyond improved comprehension, participants also expressed a strong commitment to developing a more authentic and compelling tourism narrative. The outcomes of this program are expected to serve as a foundation for sustainable initiatives aimed at positioning Demangan Village as a vital contributor to the cultural tourism image of Kudus. Ongoing mentorship and broader involvement of local stakeholders are identified as the next strategic steps toward realizing a competitive tourism village rooted in local identity.

Kata kunci

Jaringan kolaborasi para penulis

40 penulis · 79 tautan kepenulisan bersama · 2 lintas organisasi · menampilkan 40 yang paling banyak terhubung

Arahkan kursor atau ketuk sebuah nama untuk menyorot rekan penulisnya. Klik dua kali untuk membuka halaman penulis.

  • State University of Semarang
  • Diponegoro University
  • Afiliasi tidak diketahui
  • Organisasi berbeda
  • Organisasi sama
  • Afiliasi tidak diketahui
  • Garis lebih tebal = lebih banyak artikel bersama · lingkaran lebih besar = lebih banyak artikel
Tampilkan sebagai tabel
Rekan penulisOrganisasiArtikel bersama
Nana Kariada Tri MartutiState University of Semarang3
Wahid Akhsin Budi Nur SidiqState University of Semarang2
Nina OktarinaAfiliasi tidak diketahui2
Amin PujiatiAfiliasi tidak diketahui2
Dhita Prasisca MutiatariState University of Semarang1
Margunani MargunaniState University of Semarang1
Saringatun MudrikahState University of Semarang1
Lola Kurnia PitalokaState University of Semarang1
MargunaniAfiliasi tidak diketahui1
Ahmad SehabuddinState University of Semarang1
Nina FarlianaState University of Semarang1
Nina OktarinaState University of Semarang1
Rossi PrabowoDiponegoro University1
Muh. SholehAfiliasi tidak diketahui1
Dwi Fiska FalisahAfiliasi tidak diketahui1
Dhita Pracisca MutiatariAfiliasi tidak diketahui1
Nasir NayamAfiliasi tidak diketahui1
Yulhendri YulhendriAfiliasi tidak diketahui1
Jean Elikal MarnaAfiliasi tidak diketahui1
Weni SoftaziaAfiliasi tidak diketahui1
JamaludinAfiliasi tidak diketahui1
Desy Ayu SafitriAfiliasi tidak diketahui1
Tata Cahyasari KardianaAfiliasi tidak diketahui1
Siti Nur Syairotun NafiahAfiliasi tidak diketahui1
Ermila Firas NaniAfiliasi tidak diketahui1
Fitri Andriani SetyowatiAfiliasi tidak diketahui1
Retno PurwatiAfiliasi tidak diketahui1
Wijang SakitriAfiliasi tidak diketahui1
WidiyantoAfiliasi tidak diketahui1
Nina FarlianaAfiliasi tidak diketahui1
Lola Kurnia PitalokaAfiliasi tidak diketahui1
KusumantoroAfiliasi tidak diketahui1
Harnanik HarnanikAfiliasi tidak diketahui1
Ubaedul MustofaAfiliasi tidak diketahui1
Muhammad Arrizqunnafi' 'AbdillahAfiliasi tidak diketahui1
Arizha Farras RaihanAfiliasi tidak diketahui1
Ahmad BukhoriAfiliasi tidak diketahui1

Afiliasi berasal dari OpenAlex; metadata OAI-PMH jurnal tidak memuatnya. Penulis tanpa ID OpenAlex dicocokkan berdasarkan nama, sehingga dua orang bisa tergabung atau satu orang bisa terpisah.

Sumber metadata: OAI-PMH (metadata jurnal) https://journal.unnes.ac.id/journals/ijde/oai, pertama di-harvest 5 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc) 
<oai_dc:dc xmlns="http://www.openarchives.org/OAI/2.0/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:oai_dc="http://www.openarchives.org/OAI/2.0/oai_dc/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/  http://www.openarchives.org/OAI/2.0/oai_dc.xsd">
	<dc:title xml:lang="en">Developing Demangan Village’s Tourism Identity: A Support Program for the Menara Kudus Heritage Area</dc:title>
	<dc:creator xml:lang="en">Amalia, Via </dc:creator>
	<dc:creator xml:lang="en">Melati, Inaya Sari</dc:creator>
	<dc:creator xml:lang="en">Rusdarti</dc:creator>
	<dc:subject xml:lang="en">Digital Marketing</dc:subject>
	<dc:subject xml:lang="en">Menara Kudus</dc:subject>
	<dc:subject xml:lang="en">Tourism Identity</dc:subject>
	<dc:subject xml:lang="en">Tourism Potential</dc:subject>
	<dc:subject xml:lang="en">Village Branding </dc:subject>
	<dc:description xml:lang="en">This community service program was carried out to support the development of locally based tourism in Demangan Village, which is strategically located near the Kudus Tower. The initiative focused on assisting the local community in shaping a tourism identity that reflects the village's unique culture and historical heritage. A total of 27 participants, including MSME representatives, community activists, and tourism managers, actively took part in the program. The community engagement process was conducted through an educational and participatory approach, including presentations, group discussions, and village potential mapping. To assess the program’s effectiveness, participants completed a pre-test before the activities began and a post-test afterward. The evaluation showed a significant improvement in participants’ understanding of tourism identity concepts, with an average score increase of 35%. Beyond improved comprehension, participants also expressed a strong commitment to developing a more authentic and compelling tourism narrative. The outcomes of this program are expected to serve as a foundation for sustainable initiatives aimed at positioning Demangan Village as a vital contributor to the cultural tourism image of Kudus. Ongoing mentorship and broader involvement of local stakeholders are identified as the next strategic steps toward realizing a competitive tourism village rooted in local identity.</dc:description>
	<dc:publisher xml:lang="en">Universitas Negeri Semarang</dc:publisher>
	<dc:date>2026-05-01</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://journal.unnes.ac.id/journals/ijde/article/view/33324</dc:identifier>
	<dc:identifier>10.15294/ijde.v1i1.33324</dc:identifier>
	<dc:source xml:lang="en">Indonesian Journal of Devotion and Empowerment; Vol. 1 No. 1 (2025): Special Issue ; 94-105</dc:source>
	<dc:source>2721-2645</dc:source>
	<dc:source>2827-7724</dc:source>
	<dc:source>10.15294/ijde.v1i1</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://journal.unnes.ac.id/journals/ijde/article/view/33324/9454</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2025 Indonesian Journal of Devotion and Empowerment</dc:rights>
</oai_dc:dc>