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E-CRM Mobile Applications To Improve Customer Loyalty (Case Study: PT Supermal Karawaci)

APTISI Transactions on Management (ATM) · Vol. 4 No. 1 (2019) · hlm. 41–48

DOI
10.33050/atm.v4i1.1083
ISSN
2622-6804, 2622-6812
Terbit
2019-12-27
Penerbit
Pandawan
Bahasa
en
Lisensi
creativecommons.org/licenses/by-sa/4.0

Abstrak

Disruptive Technology is one of the backbones of Indutry4.0, In this era the company's large size is no longer a guarantee. Speed ​​in adapting to the development and behavior of consumers is the main key. Therefore, companies must be sensitive and do self-introspection so they can detect their position in the midst of the development of science and technology in order to maintain their existence and have the opportunity to dominate the market. PT Supermall Karawaci, which is engaged in the retail business, needs to adapt and understand this rapid technological development, so for this business sector requires interaction with customers. The current system is good, but in some procedures that make customer service less than optimal and will be better if there is an effort so that customer loyalty can increase and of course the company's profit will increase. Therefore, the writers make this problem as a foundation in research and application development (E-CRM), the writers use the method of observation, elicitation, SWOT, Unified Modeling Language (UML), prototype and black box as methods of data collection, analysis, design and testing. For design, programming, web server and database, the writer uses Adobe XD applications, Android Studio, PHP, XAMPP and Microsoft SQL Server.

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  • Universitas Halu Oleo
  • State University of Jakarta
  • Universitas Raharja
  • Afiliasi tidak diketahui
  • Organisasi berbeda
  • Organisasi sama
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Rekan penulisOrganisasiArtikel bersama
Sri RahmiAfiliasi tidak diketahui2
Ida MulyadiAfiliasi tidak diketahui2
Slamet WidiyantoAfiliasi tidak diketahui2
Laksmindra FitriaAfiliasi tidak diketahui2
Rahadian Yudo HartantyoAfiliasi tidak diketahui2
Ilamsyah IlamsyahAfiliasi tidak diketahui2
Muhammad TahirAfiliasi tidak diketahui1
Juminten SaiminAfiliasi tidak diketahui1
Asmarani AsmaraniAfiliasi tidak diketahui1
Satrio WicaksonoAfiliasi tidak diketahui1
Nanang EndriatnoUniversitas Halu Oleo1
Budiman SudiaUniversitas Halu Oleo1
Elindra YettiState University of Jakarta1
Tjipto SumadiAfiliasi tidak diketahui1
Sulistiawati SulistiawatiAfiliasi tidak diketahui1
Alwiyah AlwiyahAfiliasi tidak diketahui1
Syarief Nur HusinAfiliasi tidak diketahui1
Mey AnggaraeniAfiliasi tidak diketahui1
Aris ArisAfiliasi tidak diketahui1
iketut gunawanAfiliasi tidak diketahui1
Muhammad Suzaki ZahranAfiliasi tidak diketahui1
Muhamad YusupAfiliasi tidak diketahui1
Siti MaesarohAfiliasi tidak diketahui1
Aris MartonoAfiliasi tidak diketahui1
Dewi ImmaniarAfiliasi tidak diketahui1
Ulfatul Jannah Putri MusliawatiAfiliasi tidak diketahui1
Ajay SupriadiAfiliasi tidak diketahui1
Alim ImaduddinAfiliasi tidak diketahui1
Harfizar HarfizarAfiliasi tidak diketahui1
Mohamad Ali FikriAfiliasi tidak diketahui1
Eka Purnama HarahapUniversitas Raharja1
Ferry SudartoAfiliasi tidak diketahui1
Fira Arbaimaniar NurulAfiliasi tidak diketahui1
Miatri OktavianiAfiliasi tidak diketahui1
Della Nur LatifahAfiliasi tidak diketahui1
MulyatiAfiliasi tidak diketahui1

Afiliasi berasal dari OpenAlex; metadata OAI-PMH jurnal tidak memuatnya. Penulis tanpa ID OpenAlex dicocokkan berdasarkan nama, sehingga dua orang bisa tergabung atau satu orang bisa terpisah.

Sumber metadata: OAI-PMH (metadata jurnal) https://ijc.ilearning.co/ATM/oai, pertama di-harvest 6 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc)
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	<dc:title xml:lang="en">E-CRM Mobile Applications To Improve Customer Loyalty (Case Study: PT Supermal Karawaci)</dc:title>
	<dc:creator xml:lang="en">Padeli, Padeli</dc:creator>
	<dc:creator xml:lang="en">Mulyati, Mulyati</dc:creator>
	<dc:creator xml:lang="en">Faisal, Muhammad</dc:creator>
	<dc:creator xml:lang="en">Debora, Siska</dc:creator>
	<dc:subject xml:lang="en">Mobile</dc:subject>
	<dc:subject xml:lang="en">devices</dc:subject>
	<dc:subject xml:lang="en">loyalty</dc:subject>
	<dc:subject xml:lang="en">interaction</dc:subject>
	<dc:subject xml:lang="en">customers</dc:subject>
	<dc:description xml:lang="en">Disruptive Technology is one of the backbones of Indutry4.0, In this era the company's large size is no longer a guarantee. Speed ​​in adapting to the development and behavior of consumers is the main key. Therefore, companies must be sensitive and do self-introspection so they can detect their position in the midst of the development of science and technology in order to maintain their existence and have the opportunity to dominate the market. PT Supermall&amp;nbsp;&amp;nbsp; Karawaci, which is engaged in the retail business, needs to adapt and understand this rapid technological development, so for this business sector requires interaction with customers. The current system is good, but in some procedures that make customer service less than optimal and will be better if there is an effort so that customer loyalty can increase and of course the company's profit will increase. Therefore, the writers make this problem as a foundation in research and application development (E-CRM), the writers use the method of observation, elicitation, SWOT, Unified Modeling Language (UML), prototype and black box as methods of data collection, analysis, design and testing. For design, programming, web server and database, the writer uses Adobe XD applications, Android Studio, PHP, XAMPP and Microsoft SQL Server.</dc:description>
	<dc:publisher xml:lang="en">Pandawan</dc:publisher>
	<dc:date>2019-12-27</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://ijc.ilearning.co/ATM/article/view/1083</dc:identifier>
	<dc:identifier>10.33050/atm.v4i1.1083</dc:identifier>
	<dc:source xml:lang="en">APTISI Transactions on Management (ATM); Vol. 4 No. 1 (2020): January; 41-48</dc:source>
	<dc:source xml:lang="id">APTISI Transactions on Management (ATM); Vol 4 No 1 (2020): ATM (APTISI Transactions on Management); 41-48</dc:source>
	<dc:source>2622-6804</dc:source>
	<dc:source>2622-6812</dc:source>
	<dc:language>en</dc:language>
	<dc:relation>https://ijc.ilearning.co/ATM/article/view/1083/305</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2020 Padeli Padeli, Mulyati Mulyati, Muhammad Faisal, Siska Debora (Author)</dc:rights>
	<dc:rights xml:lang="en">http://creativecommons.org/licenses/by-sa/4.0</dc:rights>
</oai_dc:dc>