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Hedonic value motivation: impact on consumers’ purchase intention

Jurnal Perspektif Pembiayaan dan Pembangunan Daerah · Vol. 8 No. 1 (2020) · hlm. 91–100

DOI
10.22437/ppd.v8i1.7468
ISSN
2355-8520, 2338-4603
Terbit
2020-04-30
Penerbit
Program Magister Ilmu Ekonomi Pascasarjana Universitas Jambi
Bahasa
en
Lisensi
creativecommons.org/licenses/by/4.0

Abstrak

The focus of this study, using an explanatory and accidental approach, shows consumer buying interest in shopping at modern shopping centers in Surabaya. Data were collected from 90 questionnaires and analysed using the Partial Least Square (PLS). The results of the study showed that consumer buying interest at the modern shopping centers (malls) was driven by hedonic impulses. It is evident from the positive significance value associated with consumer perceptions of the atmosphere of the outlet, of retail services, as well as the presence of fashion that contains hedonist value so as to have an effect on consumers’ purchase intentions. For future studies, it is best to examine utilitarian aspects as a motivation that affects the purchasing intention of consumers at modern shopping centers

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26 penulis · 43 tautan kepenulisan bersama · 4 lintas organisasi

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  • Universitas Jambi
  • University of Pembangunan Nasional Veteran Jawa Timur
  • Federation University
  • Afiliasi tidak diketahui
  • Organisasi berbeda
  • Organisasi sama
  • Afiliasi tidak diketahui
  • Garis lebih tebal = lebih banyak artikel bersama · lingkaran lebih besar = lebih banyak artikel
Tampilkan sebagai tabel
Rekan penulisOrganisasiArtikel bersama
Syahmardi YacobUniversitas Jambi5
Indra GunawanFederation University1
Nanik HariyanaUniversity of Pembangunan Nasional Veteran Jawa Timur1
Sonia DaraUniversitas Jambi1
Lilis SuryaniUniversitas Jambi1
Yayuk SriayudhaUniversitas Jambi1
Suswita RozaUniversitas Jambi1
Zulfina AdrianiUniversitas Jambi1
Sonia RisyafaniUniversitas Jambi1
Tassya Fitri Ramadhani TassyaUniversitas Jambi1
Sella Afrian ListiUniversitas Jambi1
Mayang salva AdetiaAfiliasi tidak diketahui1
wanda wardanaAfiliasi tidak diketahui1
Sylvia Kartika Wulan B.Afiliasi tidak diketahui1
Hendriyaldi HendriyaldiUniversitas Jambi1
Johannes JohannesUniversitas Jambi1
M. ArjunAfiliasi tidak diketahui1
Satria Afnan PranataAfiliasi tidak diketahui1
Ade OctaviaUniversitas Jambi1
Jotha ScordaAfiliasi tidak diketahui1
Muawin MuawinAfiliasi tidak diketahui1
Dandi PranataAfiliasi tidak diketahui1
Sabrina MaharaniAfiliasi tidak diketahui1

Afiliasi berasal dari OpenAlex; metadata OAI-PMH jurnal tidak memuatnya. Penulis tanpa ID OpenAlex dicocokkan berdasarkan nama, sehingga dua orang bisa tergabung atau satu orang bisa terpisah.

Sumber metadata: OAI-PMH (metadata jurnal) https://online-journal.unja.ac.id/index.php/JES/oai, pertama di-harvest 6 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc) 
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	<dc:title xml:lang="en">Hedonic value motivation: impact on consumers’ purchase intention</dc:title>
	<dc:creator xml:lang="en">Handayani, Wiwik</dc:creator>
	<dc:creator xml:lang="en">Musnaini, Musnaini</dc:creator>
	<dc:creator xml:lang="en">Praditya, Wahyudan Iswara</dc:creator>
	<dc:subject xml:lang="en">Fashion involvement</dc:subject>
	<dc:subject xml:lang="en">Hedonic value</dc:subject>
	<dc:subject xml:lang="en">Outlet atmosphere</dc:subject>
	<dc:subject xml:lang="en">Purchase intention</dc:subject>
	<dc:subject xml:lang="en">Retail services</dc:subject>
	<dc:description xml:lang="en">The focus of this study, using an explanatory and accidental approach, shows consumer buying interest in shopping at modern shopping centers in Surabaya. Data were collected from 90 questionnaires and analysed using the Partial Least Square (PLS). The results of the study showed that consumer buying interest at the modern shopping centers (malls) was driven by hedonic impulses. It is evident from the positive significance value associated with consumer perceptions of the atmosphere of the outlet, of retail services, as well as the presence of fashion that contains hedonist value so as to have an effect on consumers’ purchase intentions. For future studies, it is best to examine utilitarian aspects as a motivation that affects the purchasing intention of consumers at modern shopping centers</dc:description>
	<dc:publisher xml:lang="en">Program Magister Ilmu Ekonomi  Pascasarjana Universitas Jambi</dc:publisher>
	<dc:date>2020-04-30</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://online-journal.unja.ac.id/JES/article/view/7468</dc:identifier>
	<dc:identifier>10.22437/ppd.v8i1.7468</dc:identifier>
	<dc:source xml:lang="en">Jurnal Perspektif Pembiayaan dan Pembangunan Daerah; Vol. 8 No. 1 (2020): Jurnal Perspektif Pembiayaan dan Pembangunan Daerah; 91 - 100</dc:source>
	<dc:source>2355-8520</dc:source>
	<dc:source>2338-4603</dc:source>
	<dc:language>en</dc:language>
	<dc:relation>https://online-journal.unja.ac.id/JES/article/view/7468/6101</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2020 Wiwik Handayani, Musnaini Musnaini, Wahyudan Iswara Praditya</dc:rights>
	<dc:rights xml:lang="en">https://creativecommons.org/licenses/by/4.0</dc:rights>
</oai_dc:dc>