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The development of halal food industry in Bangka Belitung Island: an analytic network process

Jurnal Perspektif Pembiayaan dan Pembangunan Daerah · Vol. 9 No. 6 (2022) · hlm. 447–460

DOI
10.22437/ppd.v9i6.14434
ISSN
2355-8520, 2338-4603
Terbit
2022-02-28
Penerbit
Program Magister Ilmu Ekonomi Pascasarjana Universitas Jambi
Bahasa
en
Lisensi
creativecommons.org/licenses/by/4.0

Abstrak

This study analyzes the development of the halal food industry in Bangka Belitung Island. Development is measured by innovation strategy, product strategy, promotion strategy, pricing strategy, and collusion strategy. The data used are primary data obtained from in-depth interviews with five experts and practitioners with competent considerations in the field of the halal food industry—the analysis technique applying the Analytic Network Process. The findings indicated that the most superior aspects in the behavioral cluster are innovation strategy, product strategy, promotion strategy, price strategy, and collusion strategy. Meanwhile, the result from the benefit, cost, opportunity, risk (BOCR) cluster, the order of aspects that best describes the condition of the halal food industry in Bangka Belitung, is an opportunity, benefit, cost, risk. It is hoped that there will be a joint commitment from policy-makers in supporting and encouraging efforts to develop the halal food industry in Indonesia. It is expected that industry agents can further optimize industrial behavior, especially promotion and collaboration strategies.

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  • Sriwijaya University
  • Malikussaleh University
  • Riau University
  • Universitas Islam Negeri Sultan Syarif Kasim Riau
  • University of Bangka Belitung
  • Badan Pusat Statistik
  • Universitas Islam Negeri Ar-Raniry
  • Organisasi lain
  • Organisasi berbeda
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Rekan penulisOrganisasiArtikel bersama
Saadah YulianaSriwijaya University3
Imam AsngariSriwijaya University3
Ariodillah HidayatSriwijaya University3
Taufiq MarwaSriwijaya University2
Anna YulianitaSriwijaya University2
Mardalena MardalenaSriwijaya University2
Fitri KurniasihBadan Pusat Statistik1
Dwi Darma Puspita SariSriwijaya University1
Sukanto SukantoSriwijaya University1
Xenaneira ShodrokovaSriwijaya University1
Annisa AnnisaSriwijaya University1
Ayu WulandariUniversity of Bangka Belitung1
Arusman ArusmanUniversitas Islam Negeri Ar-Raniry1
Jamaluddin JamaluddinSekolah Tinggi Teknologi Migas1
Faisal FaisalMalikussaleh University1
Manfarisyah ManfarisyahMalikussaleh University1
Fitri MaghfirahMalikussaleh University1
Alma YuliantiUniversitas Islam Negeri Sultan Syarif Kasim Riau1
Ina SakinahUniversitas Islam Negeri Sultan Syarif Kasim Riau1
Herman RusliUniversitas Syiah Kuala1
Nazeli AdnanSriwijaya University1
Dirta Pratama AtiyatnaSriwijaya University1
S SuhelSriwijaya University1
Azwardi AzwardiSriwijaya University1
Ichsan HamidiSriwijaya University1
Sugianto SugiantoIAIN Syekh Nurjati Cirebon1
Erman TaerRiau University1
Widya Sinta MustikaRiau University1
Rika TaslimUniversitas Islam Negeri Sultan Syarif Kasim Riau1
Agustino AgustinoRiau University1
M. PaiszalRiau University1

Afiliasi berasal dari OpenAlex; metadata OAI-PMH jurnal tidak memuatnya. Penulis tanpa ID OpenAlex dicocokkan berdasarkan nama, sehingga dua orang bisa tergabung atau satu orang bisa terpisah.

Sumber metadata: OAI-PMH (metadata jurnal) https://online-journal.unja.ac.id/index.php/JES/oai, pertama di-harvest 6 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc) 
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	<dc:title xml:lang="en">The development of halal food industry in Bangka Belitung Island: an analytic network process</dc:title>
	<dc:creator xml:lang="en">Suhel, Suhel</dc:creator>
	<dc:creator xml:lang="en">Mukhlis, Mukhlis</dc:creator>
	<dc:creator xml:lang="en">Bashir, Abdul</dc:creator>
	<dc:creator xml:lang="en"> Fitriyanti, Eka</dc:creator>
	<dc:subject xml:lang="en">Analytic network process</dc:subject>
	<dc:subject xml:lang="en">Halal food</dc:subject>
	<dc:subject xml:lang="en">Halal industry</dc:subject>
	<dc:description xml:lang="en">This study analyzes the development of the halal food industry in Bangka Belitung Island. Development is measured by innovation strategy, product strategy, promotion strategy, pricing strategy, and collusion strategy. The data used are primary data obtained from in-depth interviews with five experts and practitioners with competent considerations in the field of the halal food industry—the analysis technique applying the Analytic Network Process. The findings indicated that the most superior aspects in the behavioral cluster are innovation strategy, product strategy, promotion strategy, price strategy, and collusion strategy. Meanwhile, the result from the benefit, cost, opportunity, risk (BOCR) cluster, the order of aspects that best describes the condition of the halal food industry in Bangka Belitung, is an opportunity, benefit, cost, risk. It is hoped that there will be a joint commitment from policy-makers in supporting and encouraging efforts to develop the halal food industry in Indonesia. It is expected that industry agents can further optimize industrial behavior, especially promotion and collaboration strategies.</dc:description>
	<dc:publisher xml:lang="en">Program Magister Ilmu Ekonomi  Pascasarjana Universitas Jambi</dc:publisher>
	<dc:date>2022-02-28</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://online-journal.unja.ac.id/JES/article/view/14434</dc:identifier>
	<dc:identifier>10.22437/ppd.v9i6.14434</dc:identifier>
	<dc:source xml:lang="en">Jurnal Perspektif Pembiayaan dan Pembangunan Daerah; Vol. 9 No. 6 (2022): Jurnal Perspektif Pembiayaan dan Pembangunan Daerah; 447 - 460</dc:source>
	<dc:source>2355-8520</dc:source>
	<dc:source>2338-4603</dc:source>
	<dc:language>en</dc:language>
	<dc:relation>https://online-journal.unja.ac.id/JES/article/view/14434/13089</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2022 Suhel Suhel; Mukhlis Mukhlis; Abdul Bashir, Eka  Fitriyanti</dc:rights>
	<dc:rights xml:lang="en">https://creativecommons.org/licenses/by/4.0</dc:rights>
</oai_dc:dc>