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Diversifying Groundnut Products: Empowering the Kulo Farmers Group with Peanut Milk and Butter

Jurnal Karya Abdi Masyarakat · Vol. 8 No. 1 (2024) · hlm. 19–26

DOI
10.22437/jkam.v8i1.28478
ISSN
2580-2178, 2580-1120
Terbit
2024-06-30
Penerbit
LPPM Universitas Jambi
Bahasa
en
Lisensi
creativecommons.org/licenses/by/4.0

Abstrak

Groundnut (Arachis hypogaea) is one of the leading agricultural commodities in Teluk Village, Pemayung Subdistrict. The local variety, Garuda, is characterized by its large size and high yield potential, typically producing 3–4 seeds per pod. Despite its potential, the commodity is commonly sold only in raw form, limiting its economic value. This community engagement project aimed to empower the Kulo Farmers Group by diversifying groundnut-based products into peanut milk and peanut butter. The program was implemented through the Student Organization Capacity Building Program (PPK Ormawa Tymac), with the university serving as a facilitator of knowledge and technology transfer. Activities included product development, business registration (NIB), intellectual property rights (IPR) facilitation, partnership building, and the creation of a digital marketing platform via Shopee. The Participatory Rural Appraisal (PRA) approach was applied to ensure that activities were tailored to the actual needs and capacities of the community. As a result, the farmers gained practical skills in food processing and entrepreneurship, and the value of local groundnuts increased through product innovation. This program demonstrated that academic–community collaboration can enhance local economic resilience. Continued mentoring and market expansion are recommended to sustain the initiative’s impact.

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  • Universitas Jambi
  • Sriwijaya University
  • Afiliasi tidak diketahui
  • Organisasi berbeda
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Rekan penulisOrganisasiArtikel bersama
Gindo TampubolonUniversitas Jambi3
Fandi FranandaUniversitas Jambi1
Anggi Deliana SiregarUniversitas Jambi1
Eliyanti EliyantAfiliasi tidak diketahui1
Zulkarnain ZulkarnainUniversitas Jambi1
Budiyati IchwanUniversitas Jambi1
Susilawati SusilawatiSriwijaya University1
Febrian Deni SaputraUniversitas Jambi1
Itang Ahmad MahbubAfiliasi tidak diketahui1
Gindo TampubolonAfiliasi tidak diketahui1
NeliyatiAfiliasi tidak diketahui1
Neliyati NeliyatiAfiliasi tidak diketahui1
Irianto IriantoUniversitas Jambi1
Itang MahbubAfiliasi tidak diketahui1
Ermadani ErmadaniUniversitas Jambi1
Debora MargarettaAfiliasi tidak diketahui1

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Sumber metadata: OAI-PMH (metadata jurnal) https://online-journal.unja.ac.id/index.php/JKAM/oai, pertama di-harvest 6 Nov 2026, terakhir terlihat 8 Nov 2026.
Metadata asli (oai_dc) 
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	<dc:title xml:lang="en">Diversifying Groundnut Products: Empowering the Kulo Farmers Group with Peanut Milk and Butter</dc:title>
	<dc:creator xml:lang="en">Hairana, Hairana</dc:creator>
	<dc:creator xml:lang="en">Novita, Sri</dc:creator>
	<dc:creator xml:lang="en">Susanti, Anisa</dc:creator>
	<dc:creator xml:lang="en">Hidayatur Rohman, M. Akbar</dc:creator>
	<dc:creator xml:lang="en">Ahmad Mahbub, Itang</dc:creator>
	<dc:creator xml:lang="id">Novita, Sri</dc:creator>
	<dc:subject xml:lang="en">Community Ewpowerment</dc:subject>
	<dc:subject xml:lang="en">Digital Marketing</dc:subject>
	<dc:subject xml:lang="en">Food Processing</dc:subject>
	<dc:subject xml:lang="en"> Groundnut</dc:subject>
	<dc:subject xml:lang="en">Product Innovation</dc:subject>
	<dc:description xml:lang="en">Groundnut (Arachis hypogaea) is one of the leading agricultural commodities in Teluk Village, Pemayung Subdistrict. The local variety, Garuda, is characterized by its large size and high yield potential, typically producing 3–4 seeds per pod. Despite its potential, the commodity is commonly sold only in raw form, limiting its economic value. This community engagement project aimed to empower the Kulo Farmers Group by diversifying groundnut-based products into peanut milk and peanut butter. The program was implemented through the Student Organization Capacity Building Program (PPK Ormawa Tymac), with the university serving as a facilitator of knowledge and technology transfer. Activities included product development, business registration (NIB), intellectual property rights (IPR) facilitation, partnership building, and the creation of a digital marketing platform via Shopee. The Participatory Rural Appraisal (PRA) approach was applied to ensure that activities were tailored to the actual needs and capacities of the community. As a result, the farmers gained practical skills in food processing and entrepreneurship, and the value of local groundnuts increased through product innovation. This program demonstrated that academic–community collaboration can enhance local economic resilience. Continued mentoring and market expansion are recommended to sustain the initiative’s impact.</dc:description>
	<dc:publisher xml:lang="en">LPPM Universitas Jambi</dc:publisher>
	<dc:date>2024-06-30</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://online-journal.unja.ac.id/JKAM/article/view/28478</dc:identifier>
	<dc:identifier>10.22437/jkam.v8i1.28478</dc:identifier>
	<dc:source xml:lang="en">Jurnal Karya Abdi Masyarakat; Vol. 8 No. 1 (2024): Jurnal Karya Abdi Masyarakat; 19-26</dc:source>
	<dc:source>2580-2178</dc:source>
	<dc:source>2580-1120</dc:source>
	<dc:language>en</dc:language>
	<dc:relation>https://online-journal.unja.ac.id/JKAM/article/view/28478/19054</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2024 Hairana, Sri Novita, Anisa Susanti, M.Akbar Hidayatur Rohman, Itang Ahmad Mahbub</dc:rights>
	<dc:rights xml:lang="en">http://creativecommons.org/licenses/by/4.0</dc:rights>
</oai_dc:dc>