Journal
PENGARUH SHOPPING LIFESTYLE, FASHION INVOLVEMENT, PRE-DECISION STAGE, DAN POST-DECISION STAGE TERHADAP IMPULSE BUYING BEHAVIOR
Jurnal Manajemen, Bisnis dan Organisasi (JUMBO) · Vol. 2 No. 3 (2018) · pp. 01–11
- ISSN
- 2502-4175
- Published
- 2018-12-10
- Publisher
- Pascasarjana Universitas Halu Oleo
- Language
- eng
Abstract
This study aimed to: 1) determine and analyze the simultaneously effect of shopping lifestyle, fashion involvement, pre-decision stage, and post-decision stage on shoppers’ impulse buying behaviors in Kendari city; 2) determine and analyze the effect of shopping lifestyle on shoppers’ impulse buying behaviors in Kendari city; 3) determine and analyze the effect of fashion involvement on shoppers’ impulse buying behaviors in Kendari city; 4) determine and analyze the effect of pre-decision stage on shoppers’ impulse buying behavior in Kendari city; 5) determine and analyze the effect of pos-decision stage on shoppers’ impulse buying behavior in Kendari city.Population of the study was shopper’s in Kendari city who exhibited impulse buying behavior at Matahari Departement Store and Lippo Plaza in Kendari. Since the exact number of the population was unknow, sample size was determined using the Unknow Population formula and accidental Sampling technique. Data of he study were analized using the multiple linear regression on the SPSS ver. 22.Results of the showed that: 1) simultaneously, shopping lifestyle, fashion involvement, pre-decision stage, and post-dicision stage had a positive, significant effect on shoppers’ impulse buying behaviors; 2) shopping lifestyle had a positive, significant effect on shoppers’ impulse buying behaviors; 3) fashion involvement had a positive, significant effect on shoppers’ impulse buying behaviors; 4) pre-decision stage had a dominant, positive, and significant effect on shoppers’ impulse buying behaviors; 5) post-decision stage had a positive, significant effect on shoppers’ impulse buying behaviors.Keywords: shopping lifestyle, fashion involvement, pre-decision stage, post-decision stage, impulse buying behavior
Collaboration network of the authors
40 authors · 112 co-authorship links · showing the 40 most connected
Hover or tap a name to highlight its co-authors. Double-click to open the author's page.
- Universitas Halu Oleo
- Affiliation unknown
- Different organisations
- Same organisation
- Affiliation unknown
- Thicker line = more joint articles · bigger circle = more articles
Show as table
| Co-author | Organisation | Joint articles |
|---|---|---|
| Nasrul Nasrul | Affiliation unknown | 5 |
| Nursaban Rommy Suleman | Affiliation unknown | 3 |
| Nursaban Rommy | Affiliation unknown | 2 |
| Aidin Hudani Awasinombu | Affiliation unknown | 2 |
| Juharsah Juharsah | Affiliation unknown | 2 |
| Endro Sukotjo | Affiliation unknown | 2 |
| Nurwati Nurwati | Affiliation unknown | 1 |
| Wahyuniati Hamid | Affiliation unknown | 1 |
| Hasnani Hasnani | Affiliation unknown | 1 |
| Yusuf Yusuf | Universitas Halu Oleo | 1 |
| Farach Astari | Affiliation unknown | 1 |
| HALIM HALIM | Affiliation unknown | 1 |
| Nurwiah Bahrin | Affiliation unknown | 1 |
| Alihusna Alihusna | Affiliation unknown | 1 |
| Wa Ode Trinor Hayati | Affiliation unknown | 1 |
| Laode Asfahyadin Aliddin | Affiliation unknown | 1 |
| Hasrina Hasrina | Affiliation unknown | 1 |
| Aninna Mulyawati Baridin | Affiliation unknown | 1 |
| Yelnovatri Patandianan | Affiliation unknown | 1 |
| Hartini Hartini | Affiliation unknown | 1 |
| Hayat Yusuf | Affiliation unknown | 1 |
| La Ode Azaluddin Siga | Affiliation unknown | 1 |
| Anna Stasia Octavia | Affiliation unknown | 1 |
| Asrip Putera | Affiliation unknown | 1 |
| Ruslan Aristo | Affiliation unknown | 1 |
| Sulan Junawar | Affiliation unknown | 1 |
| La Ode Bahana Adam | Affiliation unknown | 1 |
| La Ode Musyair | Affiliation unknown | 1 |
| Noval Nur | Affiliation unknown | 1 |
| Raifudin Raifudin | Affiliation unknown | 1 |
| Hasanuddin Bua | Affiliation unknown | 1 |
| Kandrio Kandrio | Affiliation unknown | 1 |
| Hasmawati Hasmawati | Affiliation unknown | 1 |
| Sri Wiyati Mahrani | Affiliation unknown | 1 |
| K.M Isran | Affiliation unknown | 1 |
| Evodius Nasus | Affiliation unknown | 1 |
| Asmah Yanti Latif | Affiliation unknown | 1 |
Affiliations come from OpenAlex; journal OAI-PMH metadata carries none. Authors without an OpenAlex ID are matched by name, which can merge or split people.