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The Oyster Mushroom Business Development Strategy In Anduonohu Sub-District Poasia District Kendari City

Buletin Penelitian Sosial Ekonomi Pertanian Fakultas Pertanian Universitas Haluoleo · Vol. 25 No. 1 (2023) · pp. 80–84

DOI
10.37149/bpsosek.v25i1.92
ISSN
2656-4270
Published
2023-06-11
Publisher
Department of Agribusiness, Halu Oleo University Jointly with Perhimpunan Ekonomi Pertanian Indonesia - Indonesian Society of Agricultural Economics (PERHEPI/ISAE)
Language
eng
License
creativecommons.org/licenses/by-sa/4.0

Abstract

The purpose of this study was to determine the development of the oyster mushroom business in Anduonohu ​​Village, Poasia District, Kendari City. This research was conducted in June 2022. The object of this research was Tiga Putra Fram's oyster mushroom business. The method used is the case study method. The analysis used was SWOT analysis. The results showed that the strategy for developing an oyster mushroom business in Anduonohu ​​Village, Poasia District, Kendari City that could be applied was the SO strategy: increasing product sales volume by optimizing promotions through online media and offline media, opening cooperation with other parties related to the increase in soft skills and processed oyster mushrooms. ST Strategy: Implement a pricing strategy to maintain customer loyalty and improve the quality of the oyster mushroom products produced. WT's strategy: increasing cooperation between the government, white oyster mushroom entrepreneurs, and raw material suppliers related to oyster mushroom business policies and utilizing people's purchasing power by holding promotions.

Keywords

Collaboration network of the authors

40 authors · 152 co-authorship links · 7 across different organisations · showing the 40 most connected

Hover or tap a name to highlight its co-authors. Double-click to open the author's page.

  • Universitas Halu Oleo
  • Universitas Gadjah Mada
  • Universitas Sulawesi Tenggara
  • Affiliation unknown
  • Different organisations
  • Same organisation
  • Affiliation unknown
  • Thicker line = more joint articles · bigger circle = more articles
Show as table
Co-authorOrganisationJoint articles
Muhammad Aswar LimiUniversitas Halu Oleo23
Lukman YunusAffiliation unknown7
Usman RianseAffiliation unknown7
La Ode AlwiUniversitas Halu Oleo5
Fahria Nadiryati SadimantaraUniversitas Halu Oleo4
Azhar BafadalUniversitas Halu Oleo4
Weka Gusmiarty AbdullahUniversitas Halu Oleo3
Idrus SalamUniversitas Halu Oleo3
Munirwan ZaniUniversitas Halu Oleo2
Salamah SalamahAffiliation unknown2
Wa Kuasa BakaAffiliation unknown2
Haji SaedimanUniversitas Halu Oleo2
Darwan DarwanAffiliation unknown2
wa Ode YusriaAffiliation unknown2
Dewi Nurul CahyaniAffiliation unknown2
Arif RahmanUniversitas Gadjah Mada2
Hidrawati HidrawatiAffiliation unknown2
La Ode Kasno ArifAffiliation unknown2
Syam RahadiUniversitas Halu Oleo1
Sarty SarabiahAffiliation unknown1
La Ode SyukurUniversitas Halu Oleo1
Dasmin SiduAffiliation unknown1
Zulfikar La ZulfikarAffiliation unknown1
Weka WidayatiAffiliation unknown1
WA KUASAAffiliation unknown1
Hasyanky M SaragiUniversitas Halu Oleo1
Ahsan Taqwim HasyimUniversitas Halu Oleo1
Sitti Aida Adha TaridalaUniversitas Halu Oleo1
Ade SahrulAffiliation unknown1
Jukasmir JukasmirAffiliation unknown1
Sidarilis SidarilisAffiliation unknown1
Kansa Dwi RamadhaniAffiliation unknown1
Bahari BahariUniversitas Sulawesi Tenggara1
Darlis Irmansyah S.Affiliation unknown1
Bahari AbdullahAffiliation unknown1
Fitriaman FitriamanAffiliation unknown1
Pertiwi SyarniAffiliation unknown1

Affiliations come from OpenAlex; journal OAI-PMH metadata carries none. Authors without an OpenAlex ID are matched by name, which can merge or split people.

Metadata source: OAI-PMH (metadata jurnal) https://ejournal.agribisnis.uho.ac.id/index.php/sosek/oai, first harvested 4 Nov 2026, last seen 4 Nov 2026.
Original metadata (oai_dc) 
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	<dc:title xml:lang="en-US">The  Oyster Mushroom Business Development Strategy In  Anduonohu Sub-District Poasia District Kendari City</dc:title>
	<dc:creator>Izati, Aynul</dc:creator>
	<dc:creator>Rianse, Ilma Sarimustaqiyma</dc:creator>
	<dc:creator>Fyka, Samsul Alam</dc:creator>
	<dc:subject xml:lang="en-US">business</dc:subject>
	<dc:subject xml:lang="en-US">development</dc:subject>
	<dc:subject xml:lang="en-US">mushrooms</dc:subject>
	<dc:subject xml:lang="en-US">oysters</dc:subject>
	<dc:subject xml:lang="en-US">strategy</dc:subject>
	<dc:description xml:lang="en-US">The purpose of this study was to determine the development of the oyster mushroom business in Anduonohu ​​Village, Poasia District, Kendari City. This research was conducted in June 2022. The object of this research was Tiga Putra Fram's oyster mushroom business. The method used is the case study method. The analysis used was SWOT analysis. The results showed that the strategy for developing an oyster mushroom business in Anduonohu ​​Village, Poasia District, Kendari City that could be applied was the SO strategy: increasing product sales volume by optimizing promotions through online media and offline media, opening cooperation with other parties related to the increase in soft skills and processed oyster mushrooms. ST Strategy: Implement a pricing strategy to maintain customer loyalty and improve the quality of the oyster mushroom products produced. WT's strategy: increasing cooperation between the government, white oyster mushroom entrepreneurs, and raw material suppliers related to oyster mushroom business policies and utilizing people's purchasing power by holding promotions.</dc:description>
	<dc:publisher xml:lang="en-US">Department of Agribusiness, Halu Oleo University  Jointly with  Perhimpunan Ekonomi Pertanian Indonesia - Indonesian Society of Agricultural Economics (PERHEPI/ISAE)</dc:publisher>
	<dc:date>2023-06-11</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en-US">Peer-reviewed Article</dc:type>
	<dc:identifier>https://ejournal.agribisnis.uho.ac.id/index.php/sosek/article/view/92</dc:identifier>
	<dc:identifier>10.37149/bpsosek.v25i1.92</dc:identifier>
	<dc:source xml:lang="en-US">Buletin Penelitian Sosial Ekonomi Pertanian Fakultas Pertanian Universitas Haluoleo; Vol. 25 No. 1 (2023); 80 - 84</dc:source>
	<dc:source>2656-4270</dc:source>
	<dc:source>10.37149/bpsosek.v25i1</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://ejournal.agribisnis.uho.ac.id/index.php/sosek/article/view/92/103</dc:relation>
	<dc:rights xml:lang="en-US">Copyright (c) 2023 Aynul Izati, Ilma Sarimustaqiyma Rianse, Samsul Alam Fyka</dc:rights>
	<dc:rights xml:lang="en-US">https://creativecommons.org/licenses/by-sa/4.0</dc:rights>
</oai_dc:dc>