Open access Journal
PEMBERDAYAAN MASYARAKAT MELALUI PELATIHAN PEMBUATAN OLAHAN CABE RAWIT PADA KELOMPOK TANI “SIPATOKKONG II”, DALAM MENINGKATKAN USAHA PRODUKTIF SECARA EKONOMI DI KELURAHAN TAKKALASI KECAMATAN BALUSU KABUPATEN BARRU: Community Empowerment through Training on Processed Cayenne Pepper Manufacture in the "Sipatokkong II" Farmer Group, in Increasing Economically Productive Businesses in Takkalasi Village, Balusu District, Barru Regency
Jurnal Dinamika Pengabdian · Vol. 9 No. 2 (2024) · pp. 315–321
- ISSN
- 2528-3219, 2460-8173
- Published
- 2024-05-26
- Publisher
- Departemen Budidaya Pertanian Fakultas Pertanian UNHAS
- Language
- en
Abstract
Tujuan dari penelitian ini adalah memberdayakan masyarakat melalui pengolahan cabe rawit di Kelurahan Takkalasi, Kecamatan Balusu, Kabupaten Barru pada kegiatan kemitraan UNHAS (PKM- Pengabdian Masyarakat). Pengabdian ini mempunyai tiga program utama. Program pertama adalah pengolahan cabai rawit menjadi berbagai produk turunan seperti, sambal tuna, sambal teri, sambal petai, sambal daging, sambal udang dan sambal cumi. Program kedua adalah pengepakan/packaging. Pada tahap ini, masyarakat dilatih untuk mengembangkan ide, inovasi dan kreatifitas mereka untuk mendesain model packaging atau kemasan yang mempunyai desain menarik, simple, fungsional dan berkualitas. Program ketiga adalah tahap pemasaran/marketing. Pada fase ini, masyarakat dilatih melakukan dua jenis konsep pemasaran/marketing, yaitu 1. Offline marketing, dengan mempromosikan dan menjual produk olahan cabai rawit di pasar secara langsung dan 2. Online marketing, dengan memperkenalkan produk olahan cabai rawit melalui media online, seperti whatsapp, instagram, dan media online lainnya. Hasil dari penelitian ini menujukkan bahwa ibu ibu petani cabai rawit sangat tertarik untuk mengembangkan kegiatan industri pengolahan cabai rawit dengan membentuk kelompok pengolahan cabai untuk meningkatkan pendapatan petani di Kelurahan Takkalasi. Kata kunci: Pemberdayaan masyarakat, cabai rawit, pengolahan, pengepakan, pemasaran. ABSTRACT The purpose of this study is to empower the community through processing of cundlenut in Takkalasi Village, Balusu Sub-Districts, Barru Districts in the PKM UNHAS. This research has three main programs. The first program is processing red chili pepper into various derivative products such as tuna chili sauce, smoked fish chili sauce, petai chili sauce, meat chili sauce, squid chili sauce, shrimp chili sauce. The second program is packaging. At this stage, the community is trained to develop their ideas, innovations and creativity to design packaging models that have attractive, simple, functional and quality designs. The third program is the marketing phase. In this phase, the community is trained to do two types of marketing concepts, examples 1. Offline marketing, by promoting and selling red chili pepper products in the market directly and 2. Online marketing, by introducing products through online media, such as whatsapp, instagram, and media other online. The results of this study show that farmers are really interested in developing red chili pepper processing industry by forming a red chili pepper processing group to increase farmer income in Barru. Keywords: Community empowerment, red chili pepper, processing, packaging, marketing.
Keywords
Collaboration network of the authors
40 authors · 136 co-authorship links · 1 across different organisations · showing the 40 most connected
Hover or tap a name to highlight its co-authors. Double-click to open the author's page.
- Universitas Muhammadiyah Kendari
- Universitas Halu Oleo
- Affiliation unknown
- Different organisations
- Same organisation
- Affiliation unknown
- Thicker line = more joint articles · bigger circle = more articles
Show as table
| Co-author | Organisation | Joint articles |
|---|---|---|
| Indraswati Tri Abdi Reviane | Affiliation unknown | 4 |
| Hamid Paddu | Affiliation unknown | 4 |
| Nurdwiana Sari Saudi | Affiliation unknown | 4 |
| Muh. Agung Ady Mangilep | Affiliation unknown | 4 |
| Inzani Fitri Nurqamar | Affiliation unknown | 4 |
| Muhammad Masri | Affiliation unknown | 3 |
| La Ode Bahana Adam | Affiliation unknown | 3 |
| Wahyuniati Hamid | Affiliation unknown | 3 |
| Nur Dwiana Sari Saudi | Affiliation unknown | 3 |
| Yusuf Yusuf | Universitas Muhammadiyah Kendari | 2 |
| Yusuf Montundu | Affiliation unknown | 2 |
| Sri Wiyati Mahrani | Affiliation unknown | 2 |
| Aidin Hudani Awasinombu | Affiliation unknown | 2 |
| Husin husin | Affiliation unknown | 2 |
| Alida Palilati | Affiliation unknown | 2 |
| Nursaban Rommy Suleman | Affiliation unknown | 2 |
| Nasrul Nasrul | Universitas Halu Oleo | 2 |
| Murdjani Kamaluddin | Affiliation unknown | 1 |
| Jeanet Silky Meitri | Affiliation unknown | 1 |
| Hastuti Hastuti | Affiliation unknown | 1 |
| Syarmila Syarmila | Affiliation unknown | 1 |
| Della Sagita Novanda | Affiliation unknown | 1 |
| Laode Asfahyadin Aliddin | Affiliation unknown | 1 |
| Abdul Muin Hamzah | Affiliation unknown | 1 |
| Abd. Razak Yusuf | Affiliation unknown | 1 |
| Sinarwaty Sinarwaty | Affiliation unknown | 1 |
| Umar Wirahadi Kusuma | Affiliation unknown | 1 |
| La Ode Asfahyadin Alidin | Affiliation unknown | 1 |
| Sinarwaty S. | Affiliation unknown | 1 |
| Sanusi Sanusi | Affiliation unknown | 1 |
| Wahuniati Wahyuniati | Affiliation unknown | 1 |
| Fadhilah Surianto | Affiliation unknown | 1 |
| Reski Pauzan | Affiliation unknown | 1 |
Affiliations come from OpenAlex; journal OAI-PMH metadata carries none. Authors without an OpenAlex ID are matched by name, which can merge or split people.