Integrating Bibliometric Analysis Using VosViewer and Path Analysis to Model Farmer Loyalty

Alim, Viky Iqbal Azizul; Utomo, Candra Rezzining Wulat Sariro Weni; Arifin, Arifin; Zana, Firdha Mahrifatul

doi:10.20956/1tmzsm24

Open access Journal

Integrating Bibliometric Analysis Using VosViewer and Path Analysis to Model Farmer Loyalty

Jurnal Matematika, Statistika dan Komputasi · Vol. 23 No. 1 (2026) · pp. 111–125

DOI: 10.20956/1tmzsm24
ISSN: 2614-8811, 1858-1382
Published: 2026-09-15
Publisher: Department of Mathematics, Hasanuddin University
Language: en
License: creativecommons.org/licenses/by/4.0

Abstract

This study aims to develop a comprehensive model of farmer loyalty by integrating bibliometric mapping and path analysis. A Systematic Literature Review (SLR) combined with bibliometric analysis using VOSviewer was conducted on 434 Scopus-indexed documents to identify key variables. The results revealed that farmer needs is a dominant variable with strong relevance in the research network. Based on these findings, a path analysis model was constructed to examine the relationships among farmer needs, farmer success, and farmer loyalty. The results indicate that farmer needs and farmer success have a significant direct effect on farmer loyalty. Furthermore, farmer success partially mediates the relationship between farmer needs and farmer loyalty, indicating both direct and indirect influences. The model evaluation shows a high coefficient of total determination (=0.9340), suggesting that 93.40% of the variation in farmer loyalty can be explained by the proposed model. This study contributes methodologically by integrating bibliometric mapping with statistical modeling and provides practical insights for improving farmer loyalty through the fulfillment of farmer needs and support for agricultural success.

Keywords

Collaboration network of the authors

16 authors · 37 co-authorship links · 12 across different organisations

Hover or tap a name to highlight its co-authors. Double-click to open the author's page.

University of Brawijaya
State University of Malang
University of Malaya

Different organisations
Same organisation
Affiliation unknown
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Co-author	Organisation	Joint articles
Cholis Sa’dijah	State University of Malang	2
Lathiful Anwar	State University of Malang	1
Susiswo	State University of Malang	1
Hutkemri Zulnaidi	University of Malaya	1
Ani Budi Astuti	University of Brawijaya	1
Wigbertus Ngabu	University of Brawijaya	1
Abdi Negara Guci	University of Brawijaya	1
Laila Nur Azizah	University of Brawijaya	1
Meirida Karisma Putri	University of Brawijaya	1
Ni Wayan Surya Wardhani	University of Brawijaya	1
Achmad Efendi	University of Brawijaya	1
Susiswo Susiswo	State University of Malang	1

Affiliations come from OpenAlex; journal OAI-PMH metadata carries none. Authors without an OpenAlex ID are matched by name, which can merge or split people.

Metadata source: OAI-PMH (metadata jurnal) https://journal.unhas.ac.id/index.php/jmsk/oai, first harvested 5 Nov 2026, last seen 8 Nov 2026.

Original metadata (oai_dc)

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	<dc:title xml:lang="en">Integrating Bibliometric Analysis Using VosViewer and Path Analysis to Model Farmer Loyalty</dc:title>
	<dc:creator xml:lang="en">Alim, Viky Iqbal Azizul</dc:creator>
	<dc:creator xml:lang="en">Utomo, Candra Rezzining Wulat Sariro Weni</dc:creator>
	<dc:creator xml:lang="en">Arifin, Arifin</dc:creator>
	<dc:creator xml:lang="en">Zana, Firdha Mahrifatul</dc:creator>
	<dc:subject xml:lang="en">Bibliometric Mapping</dc:subject>
	<dc:subject xml:lang="en">Bootstrap Resampling</dc:subject>
	<dc:subject xml:lang="en">Path Analysis</dc:subject>
	<dc:subject xml:lang="en">Systematic Literature Review</dc:subject>
	<dc:subject xml:lang="en">Statistika</dc:subject>
	<dc:subject xml:lang="en">Applied Statistic</dc:subject>
	<dc:subject xml:lang="en">Analisis Jalur</dc:subject>
	<dc:subject xml:lang="en">Multivariate analysis</dc:subject>
	<dc:description xml:lang="en">This study aims to develop a comprehensive model of farmer loyalty by integrating bibliometric mapping and path analysis. A Systematic Literature Review (SLR) combined with bibliometric analysis using VOSviewer was conducted on 434 Scopus-indexed documents to identify key variables. The results revealed that farmer needs is a dominant variable with strong relevance in the research network. Based on these findings, a path analysis model was constructed to examine the relationships among farmer needs, farmer success, and farmer loyalty. The results indicate that farmer needs and farmer success have a significant direct effect on farmer loyalty. Furthermore, farmer success partially mediates the relationship between farmer needs and farmer loyalty, indicating both direct and indirect influences. The model evaluation shows a high coefficient of total determination (=0.9340), suggesting that 93.40% of the variation in farmer loyalty can be explained by the proposed model. This study contributes methodologically by integrating bibliometric mapping with statistical modeling and provides practical insights for improving farmer loyalty through the fulfillment of farmer needs and support for agricultural success.</dc:description>
	<dc:publisher xml:lang="en">Department of Mathematics, Hasanuddin University</dc:publisher>
	<dc:date>2026-09-15</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en">Original Paper</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://journal.unhas.ac.id/index.php/jmsk/article/view/50917</dc:identifier>
	<dc:identifier>10.20956/1tmzsm24</dc:identifier>
	<dc:source xml:lang="en">Jurnal Matematika, Statistika dan Komputasi; Vol. 23 No. 1 (2026): September 2026; 111-125</dc:source>
	<dc:source>2614-8811</dc:source>
	<dc:source>1858-1382</dc:source>
	<dc:language>en</dc:language>
	<dc:relation>https://journal.unhas.ac.id/index.php/jmsk/article/view/50917/15007</dc:relation>
	<dc:coverage xml:lang="en">Statistics</dc:coverage>
	<dc:rights xml:lang="en">Copyright (c) 2026 Jurnal Matematika, Statistika dan Komputasi</dc:rights>
	<dc:rights xml:lang="en">https://creativecommons.org/licenses/by/4.0</dc:rights>
</oai_dc:dc>