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Ethno-Eco-Design for ‘Literapreneurship’ in Screen Printing in Semarang

Catharsis · Vol. 14 No. 1 (2025) · pp. 10–16

DOI
10.15294/catharsis.v14i1.26421
ISSN
2502-4531, 2252-6900
Published
2025-06-30
Publisher
Universitas Negeri Semarang
Language
eng

Abstract

This study explores the concept of Ethno-Eco-Design as a strategic approach to empower literapreneur start-ups in the screen printing and apparel industry in Semarang. Based on preliminary surveys and related studies, these start-ups face two major challenges in 21st-century entrepreneurship: low ecological awareness in their production and business practices, and limited market segmentation, particularly in reaching millennial consumers. Using a participatory action research method, this study examines how the integration of local cultural elements (ethno-design) with environmentally friendly design practices (eco-design) can enhance the sustainability and market relevance of these start-ups. As a result, a design framework was developed that not only supports green entrepreneurship (ecopreneurship) but also expands the literacy and creative capacity of young business actors in a competitive and environmentally conscious market.

Keywords

Collaboration network of the authors

40 authors · 85 co-authorship links · 1 across different organisations · showing the 40 most connected

Hover or tap a name to highlight its co-authors. Double-click to open the author's page.

  • Universitas Gajayana Malang
  • State University of Semarang
  • Sebelas Maret University
  • Affiliation unknown
  • Different organisations
  • Same organisation
  • Affiliation unknown
  • Thicker line = more joint articles · bigger circle = more articles
Show as table
Co-authorOrganisationJoint articles
Syakir SyakirAffiliation unknown8
Wandah WibawantoAffiliation unknown5
Achmad ZairinAffiliation unknown4
Agus CahyonoAffiliation unknown3
Trisni SuryariniAffiliation unknown3
Dhini SuryandariAffiliation unknown3
Anwar ZahidAffiliation unknown3
Dwi RatmonoAffiliation unknown2
Gunadi GunadiUniversitas Gajayana Malang2
Rahina NugrahaniState University of Semarang2
Dwi Wahyuni KurniawatiAffiliation unknown2
Mujiyono MujiyonoAffiliation unknown2
Abdul AzizSebelas Maret University2
Dwi NurkholisohAffiliation unknown1
Fatimah AzzahraAffiliation unknown1
Dewi MustikaningtyasAffiliation unknown1
Taofan Ali AchmadiAffiliation unknown1
Wulansari PrasetyaningtyasAffiliation unknown1
Nanda Delva FitriyahAffiliation unknown1
Murtiyoso OnangAffiliation unknown1
Arzak Moch.NaelulAffiliation unknown1
Fiyanto ArifAffiliation unknown1
Widagdo Pratama Bayu WidagdoAffiliation unknown1
Yusuf PutraAffiliation unknown1
Sausan Nuur HayyahAffiliation unknown1
Muhammad ZulmiAffiliation unknown1
Eko HaryantoAffiliation unknown1
Moh. Nasyeh Lukman HakimAffiliation unknown1
Reza KhatamiAffiliation unknown1
Meliana Nurantika RahmaAffiliation unknown1
Adhytia RizkyhimawanAffiliation unknown1
Pratama WidagdoAffiliation unknown1
Vika AfriliyaniAffiliation unknown1
Rossalia Reza TrisnawatiAffiliation unknown1

Affiliations come from OpenAlex; journal OAI-PMH metadata carries none. Authors without an OpenAlex ID are matched by name, which can merge or split people.

Metadata source: OAI-PMH (metadata jurnal) https://journal.unnes.ac.id/journals/catharsis/oai, first harvested 5 Nov 2026, last seen 5 Nov 2026.
Original metadata (oai_dc) 
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	<dc:title xml:lang="en">Ethno-Eco-Design for ‘Literapreneurship’ in Screen Printing in Semarang</dc:title>
	<dc:creator xml:lang="en">Eko Sugiarto</dc:creator>
	<dc:creator xml:lang="en">Kemal Budi Mulyono</dc:creator>
	<dc:creator xml:lang="en">Bangkit Sanjaya</dc:creator>
	<dc:creator xml:lang="en">Muh Fakhrihun Naam</dc:creator>
	<dc:creator xml:lang="en">Retnoningrum Hidayah</dc:creator>
	<dc:creator xml:lang="en">Arif Fiyanto</dc:creator>
	<dc:subject xml:lang="en">eco-design, ethnic, screen printing, entrepreneurship</dc:subject>
	<dc:description xml:lang="en">This study explores the concept of Ethno-Eco-Design as a strategic approach to empower literapreneur start-ups in the screen printing and apparel industry in Semarang. Based on preliminary surveys and related studies, these start-ups face two major challenges in 21st-century entrepreneurship: low ecological awareness in their production and business practices, and limited market segmentation, particularly in reaching millennial consumers. Using a participatory action research method, this study examines how the integration of local cultural elements (ethno-design) with environmentally friendly design practices (eco-design) can enhance the sustainability and market relevance of these start-ups. As a result, a design framework was developed that not only supports green entrepreneurship (ecopreneurship) but also expands the literacy and creative capacity of young business actors in a competitive and environmentally conscious market.</dc:description>
	<dc:publisher xml:lang="en">Universitas Negeri Semarang</dc:publisher>
	<dc:date>2025-06-30</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://journal.unnes.ac.id/journals/catharsis/article/view/26421</dc:identifier>
	<dc:identifier>10.15294/catharsis.v14i1.26421</dc:identifier>
	<dc:source xml:lang="en">Catharsis; Vol. 14 No. 1 (2025): June 2025; 10-16</dc:source>
	<dc:source>2502-4531</dc:source>
	<dc:source>2252-6900</dc:source>
	<dc:source>10.15294/catharsis.v14i1</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://journal.unnes.ac.id/journals/catharsis/article/view/26421/4314</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2025 Catharsis</dc:rights>
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