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Sustainable Management Strategies to Enhance Business Competitiveness in the Technology Sector

APTISI Transactions on Management (ATM) · Vol. 8 No. 3 (2024) · pp. 231–240

DOI
10.33050/atm.v8i3.2359
ISSN
2622-6804, 2622-6812
Published
2024-09-30
Publisher
Pandawan
Language
en
License
creativecommons.org/licenses/by-sa/4.0

Abstract

The increasing global demand for sustainable business practices has placed significant pressure on organizations, particularly within the technology sector, to adopt strategies that balance environmental, social, and economic goals. This study investigates the role of sustainable management strategies in enhancing business competitiveness in the technology industry. The research employs a mixed-method approach, integrating quantitative data from key performance indicators (KPIs) such as market share, operational efficiency, and innovation outcomes, with qualitative insights gathered from in-depth interviews with senior executives. The results demonstrate that companies adopting sustainability practices experience a measurable improvement in operational efficiency (10%) and market share (15%), confirming that sustainability serves as a critical enabler of competitive advantage. Qualitative findings further reveal that sustainability initiatives bolster brand differentiation, customer loyalty, and regulatory compliance, contributing to long-term success. These strategies not only help firms navigate evolving regulatory landscapes but also enhance their positioning as leaders in innovation and social responsibility. This study concludes that sustainable management strategies are essential not just for compliance, but for fostering long-term business resilience and market leadership in the fast-paced technology sector.

Keywords

Collaboration network of the authors

23 authors · 58 co-authorship links

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Co-authorOrganisationJoint articles
Mohd Faiz HilmiAffiliation unknown4
Untung RahardjaAffiliation unknown3
Marwa AhliAffiliation unknown2
Reem AhliAffiliation unknown2
Muhammad Faizal FazriAffiliation unknown1
Nikita IvanovAffiliation unknown1
Ali MuktiyantoAffiliation unknown1
Subchan SubchanAffiliation unknown1
Andriyansah AndriyansahAffiliation unknown1
Kasno PamungkasAffiliation unknown1
Andi Harmoko ArifinAffiliation unknown1
Cynthia Ayu ManggaraniAffiliation unknown1
April LansoniaAffiliation unknown1
Januri FerdiansyahAffiliation unknown1
Imam Ryan MaulanaAffiliation unknown1
Maulana Arif KomaraAffiliation unknown1
Rizky SebastianAffiliation unknown1
Nur AzizahAffiliation unknown1

Affiliations come from OpenAlex; journal OAI-PMH metadata carries none. Authors without an OpenAlex ID are matched by name, which can merge or split people.

Metadata source: OAI-PMH (metadata jurnal) https://ijc.ilearning.co/ATM/oai, first harvested 6 Nov 2026, last seen 8 Nov 2026.
Original metadata (oai_dc) 
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	<dc:title xml:lang="en">Sustainable Management Strategies to Enhance Business Competitiveness in the Technology Sector</dc:title>
	<dc:creator xml:lang="en">Abudaqa, Anas </dc:creator>
	<dc:creator xml:lang="en">Geraldina, Ira </dc:creator>
	<dc:creator xml:lang="en">Rakhmansyah, Mohamad </dc:creator>
	<dc:creator xml:lang="en">Miftah, Mohammad </dc:creator>
	<dc:creator xml:lang="en">Dlamini, Sipho</dc:creator>
	<dc:creator xml:lang="id">Dlamini, Sipho</dc:creator>
	<dc:subject xml:lang="en">Sustainable Management</dc:subject>
	<dc:subject xml:lang="en">Business Competitiveness</dc:subject>
	<dc:subject xml:lang="en">Technology Sector</dc:subject>
	<dc:subject xml:lang="en">Innovation</dc:subject>
	<dc:subject xml:lang="en">Sustainability Strategies</dc:subject>
	<dc:description xml:lang="en">The increasing global demand for sustainable business practices has placed significant pressure on organizations, particularly within the technology sector, to adopt strategies that balance environmental, social, and economic goals. This study investigates the role of sustainable management strategies in enhancing business competitiveness in the technology industry. The research employs a mixed-method approach, integrating quantitative data from key performance indicators (KPIs) such as market share, operational efficiency, and innovation outcomes, with qualitative insights gathered from in-depth interviews with senior executives. The results demonstrate that companies adopting sustainability practices experience a measurable improvement in operational efficiency (10%) and market share (15%), confirming that sustainability serves as a critical enabler of competitive advantage. Qualitative findings further reveal that sustainability initiatives bolster brand differentiation, customer loyalty, and regulatory compliance, contributing to long-term success. These strategies not only help firms navigate evolving regulatory landscapes but also enhance their positioning as leaders in innovation and social responsibility. This study concludes that sustainable management strategies are essential not just for compliance, but for fostering long-term business resilience and market leadership in the fast-paced technology sector.</dc:description>
	<dc:publisher xml:lang="en">Pandawan</dc:publisher>
	<dc:date>2024-09-30</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://ijc.ilearning.co/ATM/article/view/2359</dc:identifier>
	<dc:identifier>10.33050/atm.v8i3.2359</dc:identifier>
	<dc:source xml:lang="en">APTISI Transactions on Management (ATM); Vol. 8 No. 3 (2024): September; 231-240</dc:source>
	<dc:source xml:lang="id">APTISI Transactions on Management (ATM); Vol 8 No 3 (2024): September; 231-240</dc:source>
	<dc:source>2622-6804</dc:source>
	<dc:source>2622-6812</dc:source>
	<dc:source>10.33050/atm.v8i3</dc:source>
	<dc:language>en</dc:language>
	<dc:relation>https://ijc.ilearning.co/ATM/article/view/2359/863</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2024 Anas Abudaqa, Ira Geraldina, Mohamad Rakhmansyah, Mohammad Miftah, Sipho Dlamini (Author)</dc:rights>
	<dc:rights xml:lang="en">http://creativecommons.org/licenses/by-sa/4.0</dc:rights>
</oai_dc:dc>