Open access Jurnal
PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION SERTA IMPLIKASINYA TERHADAP E-LOYALTY (STUDI PADA NASABAH BANK NEGARA INDONESIA (BNI) PENGGUNA MOBILE BANKING)
Jurnal Manajemen dan Kewirausahaan · Vol. 13 No. 2 (2021) · pp. 164–183
- ISSN
- 2685-5151, 2085-0085
- Published
- 2021-07-22
- Publisher
- Jurusan Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Halu Oleo
- Language
- eng
Abstract
The aims of the research are: (1). To determine the effect of e-service quality on e-satisfaction. (2). To determine the effect of e-satisfaction on e-loyalty. (3). To determine the effect of e-service quality on e-loyalty. (4). To determine the effect of e-service quality and e-satisfaction on e-loyalty. (5). To determine the effect of e-service quality on e-loyalty through e-satisfaction. The population in this study is BNI Bank customers who use Mobile banking, while the number is unknown. The sample in this study were 104 respondents using purposive sampling method. The data collection method used in this study was an online questionnaire. The method of analysis using AMOS and SPSS. The results of the study are: (1). E-service quality has a positive and significant effect on e-loyalty. (2). E-satisfaction has a positive but not significant effect on e-loyalty. (3). E-service quality has a positive and significant effect on e-loyalty. (4). E-service quality and e-satisfaction have a positive and significant effect on e-loyalty. (5). E-service quality has a positive but not significant effect on e-loyalty through e-satisfaction.
Keywords
Collaboration network of the authors
40 authors · 292 co-authorship links · 1 across different organisations · showing the 40 most connected
Hover or tap a name to highlight its co-authors. Double-click to open the author's page.
- Universitas Muhammadiyah Kendari
- Universitas Halu Oleo
- Affiliation unknown
- Different organisations
- Same organisation
- Affiliation unknown
- Thicker line = more joint articles · bigger circle = more articles
Show as table
| Co-author | Organisation | Joint articles |
|---|---|---|
| Endro Sukotjo | Affiliation unknown | 9 |
| Hartini Hartini | Affiliation unknown | 8 |
| Hastuti Hastuti | Affiliation unknown | 6 |
| Sinarwaty Sinarwaty | Affiliation unknown | 6 |
| Patwayati Patwayati | Affiliation unknown | 5 |
| Alida Palilati | Affiliation unknown | 4 |
| Samdin Samdin | Affiliation unknown | 4 |
| Rahmat Madjid | Affiliation unknown | 3 |
| Asrip Putera | Affiliation unknown | 3 |
| Nurwati Nurwati | Affiliation unknown | 3 |
| Yusuf Yusuf | Universitas Muhammadiyah Kendari | 3 |
| Wahyuniati Hamid | Affiliation unknown | 3 |
| Sudirman Zaid | Affiliation unknown | 3 |
| Buyung Sarita | Affiliation unknown | 3 |
| La Hatani | Affiliation unknown | 3 |
| Isalman Isalman | Affiliation unknown | 3 |
| Riski Amalia Madi | Affiliation unknown | 3 |
| La Ode Bahana Adam | Affiliation unknown | 3 |
| Yusuf Montundu | Affiliation unknown | 3 |
| Muh. Taufik | Affiliation unknown | 2 |
| Muhamad Masri | Affiliation unknown | 2 |
| Nasrul Nasrul | Universitas Halu Oleo | 2 |
| Fabian Faqih | Affiliation unknown | 2 |
| Nurul Ittaqullah | Affiliation unknown | 2 |
| Ansir Ansir | Affiliation unknown | 2 |
| Hayat Yusuf | Affiliation unknown | 2 |
| Hasanuddin Bua | Affiliation unknown | 2 |
| Dedy Takdir Syaifuddin | Affiliation unknown | 2 |
| MUHAMMAD TAUFIK | Affiliation unknown | 2 |
| Murdjani Kamaluddin | Affiliation unknown | 2 |
| Nursaban Rommy Suleman | Affiliation unknown | 2 |
| La Ode Asfahyadin Aliddin | Affiliation unknown | 2 |
| Arham Arham | Affiliation unknown | 1 |
| Agustinus Tangalayuk | Affiliation unknown | 1 |
| Cahya Dwi Saputra | Affiliation unknown | 1 |
Affiliations come from OpenAlex; journal OAI-PMH metadata carries none. Authors without an OpenAlex ID are matched by name, which can merge or split people.