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Enhancing Local Economic Growth through Digital Cooperative-Based MSME Development in Support of the Village SDGs Program

Indonesian Journal of Devotion and Empowerment · Vol. 1 No. 1 (2025) · pp. 36–44

DOI
10.15294/ijde.v1i1.33180
ISSN
2721-2645, 2827-7724
Published
2025-12-06
Publisher
Universitas Negeri Semarang
Language
eng

Abstract

MSMEs are an integral part of advancing the rural economy and realizing the SDGs at the grassroots/village level. Many rural MSMEs often seem not to feel the full impact of this potential, as they are hindered by a lack of digital literacy, limited application of marketing strategies, and only weak ties to the economy. The primary objective of this program is to enhance the economic potential of MSMEs in Kalisidi Village, West Ungaran District, Semarang Regency, by utilizing an online cooperative application. A total of 30 MSMEs in Kalisidi Village participated in a community service program that included explanations and group coaching. Some of these activities included community training, presentations, and simulated use of a digital platform for a cooperative. The findings indicated that the trainees developed a deeper understanding of digital marketing and had high confidence in leveraging technology to conduct business. The digital platform also established an integrated business environment for MSMEs, facilitating collaboration in branding, shared resource deployment, and new market entry. This initiative demonstrates that implementing a digital cooperative model can effectively catalyze inclusive and sustainable economic development in rural areas. Furthermore, it contributes to the achievement of several SDG targets, particularly SDG 8 (decent work and economic growth) and SDG 811 (sustainable cities and communities). Digital integration rooted in local potential is key to building a resilient and independent village economy.

Keywords

Collaboration network of the authors

40 authors · 98 co-authorship links · showing the 40 most connected

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  • Sebelas Maret University
  • Affiliation unknown
  • Different organisations
  • Same organisation
  • Affiliation unknown
  • Thicker line = more joint articles · bigger circle = more articles
Show as table
Co-authorOrganisationJoint articles
Rusdarti RusdartiAffiliation unknown3
Heri YantoAffiliation unknown3
kris Brantas AbiprayuAffiliation unknown3
Siti RidloahAffiliation unknown2
Ketut SudarmaAffiliation unknown2
Erisa Aprilia WicaksariAffiliation unknown2
Sri WartiniAffiliation unknown1
Muthiia FaatinAffiliation unknown1
R.R. Endang SutrasmawatiAffiliation unknown1
Joko WidodoAffiliation unknown1
Edy SuryantoSebelas Maret University1
Nina OktarinaAffiliation unknown1
Muhammad Nukha MurtadloAffiliation unknown1
Syakila MaulidaAffiliation unknown1
Amanda Dewi PuspitaAffiliation unknown1
Amin YusufAffiliation unknown1
Ardea Yoga Oktarya GammaAffiliation unknown1
Moh. KhoiruddinAffiliation unknown1
Ascariena RafindaAffiliation unknown1
Anindya ArdiansariAffiliation unknown1
Fafurida FafuridaAffiliation unknown1
Muhammad Ihlashul’ AmalAffiliation unknown1
Fathimatuz ZahroAffiliation unknown1
Zulnaidi YaacobAffiliation unknown1
Euis SolihaAffiliation unknown1
Harjum MuharamAffiliation unknown1
Candra Kusuma NurrahmanAffiliation unknown1
RusdartiAffiliation unknown1
Hafizhah Zahra FarhaniAffiliation unknown1
Elsa PuspasariAffiliation unknown1
Bayu SetyajiAffiliation unknown1
Umam Aries SetiawanAffiliation unknown1
Roudhotul JannahAffiliation unknown1
Reda PrasetyaAffiliation unknown1
Nurul FibriantiAffiliation unknown1

Affiliations come from OpenAlex; journal OAI-PMH metadata carries none. Authors without an OpenAlex ID are matched by name, which can merge or split people.

Metadata source: OAI-PMH (metadata jurnal) https://journal.unnes.ac.id/journals/ijde/oai, first harvested 5 Nov 2026, last seen 8 Nov 2026.
Original metadata (oai_dc) 
<oai_dc:dc xmlns="http://www.openarchives.org/OAI/2.0/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:oai_dc="http://www.openarchives.org/OAI/2.0/oai_dc/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/  http://www.openarchives.org/OAI/2.0/oai_dc.xsd">
	<dc:title xml:lang="en">Enhancing Local Economic Growth through Digital Cooperative-Based MSME Development in Support of the Village SDGs Program</dc:title>
	<dc:creator xml:lang="en">Prihandono, Dorojatun </dc:creator>
	<dc:creator xml:lang="en">Airyq, Irnin Miladdyan </dc:creator>
	<dc:creator xml:lang="en"> Wijaya , Angga Pandu</dc:creator>
	<dc:creator xml:lang="en">Witiastuti, Rini Setyo </dc:creator>
	<dc:creator xml:lang="en">Putri, Vini Wiratno </dc:creator>
	<dc:subject xml:lang="en">Community Service</dc:subject>
	<dc:subject xml:lang="en">Digital Cooperative Platform</dc:subject>
	<dc:subject xml:lang="en">MSMEs</dc:subject>
	<dc:subject xml:lang="en">Village SDGs</dc:subject>
	<dc:description xml:lang="en">MSMEs are an integral part of advancing the rural economy and realizing the SDGs at the grassroots/village level. Many rural MSMEs often seem not to feel the full impact of this potential, as they are hindered by a lack of digital literacy, limited application of marketing strategies, and only weak ties to the economy. The primary objective of this program is to enhance the economic potential of MSMEs in Kalisidi Village, West Ungaran District, Semarang Regency, by utilizing an online cooperative application. A total of 30 MSMEs in Kalisidi Village participated in a community service program that included explanations and group coaching. Some of these activities included community training, presentations, and simulated use of a digital platform for a cooperative. The findings indicated that the trainees developed a deeper understanding of digital marketing and had high confidence in leveraging technology to conduct business. The digital platform also established an integrated business environment for MSMEs, facilitating collaboration in branding, shared resource deployment, and new market entry. This initiative demonstrates that implementing a digital cooperative model can effectively catalyze inclusive and sustainable economic development in rural areas. Furthermore, it contributes to the achievement of several SDG targets, particularly SDG 8 (decent work and economic growth) and SDG 811 (sustainable cities and communities). Digital integration rooted in local potential is key to building a resilient and independent village economy.</dc:description>
	<dc:publisher xml:lang="en">Universitas Negeri Semarang</dc:publisher>
	<dc:date>2025-12-06</dc:date>
	<dc:type>info:eu-repo/semantics/article</dc:type>
	<dc:type>info:eu-repo/semantics/publishedVersion</dc:type>
	<dc:type xml:lang="en">Peer-reviewed Article</dc:type>
	<dc:format>application/pdf</dc:format>
	<dc:identifier>https://journal.unnes.ac.id/journals/ijde/article/view/33180</dc:identifier>
	<dc:identifier>10.15294/ijde.v1i1.33180</dc:identifier>
	<dc:source xml:lang="en">Indonesian Journal of Devotion and Empowerment; Vol. 1 No. 1 (2025): Special Issue ; 36-44</dc:source>
	<dc:source>2721-2645</dc:source>
	<dc:source>2827-7724</dc:source>
	<dc:source>10.15294/ijde.v1i1</dc:source>
	<dc:language>eng</dc:language>
	<dc:relation>https://journal.unnes.ac.id/journals/ijde/article/view/33180/7411</dc:relation>
	<dc:rights xml:lang="en">Copyright (c) 2025 Indonesian Journal of Devotion and Empowerment</dc:rights>
</oai_dc:dc>